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John Lewis & Partners has joined a long list of retailers who have got behind NHS Charities Together to help raise funds amid the coronavirus pandemic.
The longstanding department store released the rainbow NHS mug on Saturday (16 May), with all proceeds being donated to the charity.
The china design has proved to be a huge hit with customers as it sold out within two days, a spokesperson for the brand has confirmed.
Didn’t get round to adding it to your basket? You’re in luck as the mug is now back in stock.
The limited edition mug has “Our Heroes” circled by a rainbow emblazoned on one side, and “Thank you” printed in multicolour on the reverse.
Buy it: Rainbow NHS Charities Together Mug | £8 from John Lewis & Partners
Speaking about the inspiration behind the kitchenware item, John Lewis & Partner’s Assistant Homeware Designer, Lucy Day, said: “The inspiration for the mug was the lovely joyful messages children have been putting in the windows around the country and the playful freedom of their drawing style.
“I thoroughly enjoyed designing it.”
The mug retails for £8, and is available to buy online at johnlewis.com, as well as 264 Waitrose branches.
For those who want to support the cause even more, will be glad to hear other brands have launched similar initiatives.
Missoma recently launched an initiative to support those working on the frontline by gifting 50 NHS workers in the UK an engraved gold pendant.
This received such a positive response the British jewellery brand has launched the 18 carat gold necklace, which has hands clapping engraved on the disc, as a limited edition piece, and 100% of profits from the accessory will be donated to NHS Charities Together.
Luxury sunglasses brand, Linda Farrow, will be donating 10% of their global online sales from a seasonal edit to the NHS to support them during this difficult period.
While an independent seller on Etsy has backed Captain Tom Moore’s Foundation and is donating proceeds from banners with his slogan “Tomorrow will be a good day” to the organisation.