She’s long been considered one of the more relatable world leaders - notably becoming the first elected one ever to take maternity leave.
Now it’s Jacinda Ardern’s lockdown beauty routine that has resonated with women globally.
With hairdressers in New Zealand temporarily closed - like in the UK - the country’s prime minister has made do with box dye to touch-up her brunette locks.
What’s more, she entrusted her fiancé Clarke Gayford to help her carry out the treatment at home.
In a post on Twitter, the broadcaster revealed that he had not only assisted his 39-year-old partner, but also gave their one-year-old daughter Neve’s mane a trim with supermarket scissors costing just under £3.
Clarke, 42, wrote: “Helped dye partners hair and gave daughter a haircut with scissors I bought at supermarket for $6.”
Suggesting that he had successfully honed a new pandemic skill, he added: “Remarkably both parties still talking to me.”
His revelation received more than 2,100 ‘likes’, with many people begging him to share a picture of the results.
Helped dye partners hair and gave daughter a haircut with scissors I bought at supermarket for $6. Remarkably both parties still talking to me.— Clarke Gayford (@NZClarke) May 17, 2020
One person wrote: “Only in NZ would the leader of the nation dye her own hair and have her partner help her. Love this so much.”
Suggesting that maybe Jacinda had opted for a rather different look, another commented: “I hope it's bold! Or bright! Or both, in stripes.”
A third shared: “I wonder if the partners of certain other world leaders are even allowed to touch their hair?”
And a fourth added: “Classic!! And tomorrow we’ll all be checking out said partners hair at 1pm!!”
Indeed, many said they were looking forward to seeing Jacinda’s fresh-dyed tresses at the next government press conference to be held on Sunday afternoon.
It comes after she and Clarke were this week turned away from a cafe at full coronavirus capacity - before later being seated when a spot freed up.
On Twitter, he explained: “I have to take responsibility for this, I didn’t get organised and book anywhere.
“Was very nice of them to chase us down street when a spot freed up. A+ service.”
It comes as celebrity stylist Nicky Clarke revealed how to trim an overgrown fringe at home in a recent video tutorial.
In a post on Instagram to his 12,000 followers, the top hairdresser - who once tended to the locks of Princess Diana - demonstrated on the blonde mane of girlfriend Kelly Simpkin.
The caption to the eight-minute clip read: “Whilst we cannot go to our local hair salon we thought we could give you some fringe cutting tips!”