4 Luxury SUVs the Rich Will Be Buying This Year

©Cadillac
©Cadillac

More than just a ride, luxury SUVs make driving an experience. Equipped with a host of high-tech features, these vehicles aren’t just a way to get around town.

Of course, they don’t come cheap. They’re likely priced out of reach for the average person, but beloved among the wealthy. Whether you’re in the market for one or just curious, prepare to be impressed.

Here’s a look at some high-end SUVs sure to be popular with the rich in 2025.

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Lincoln Navigator

Base price: $99,995

Featuring a new interior and exterior design, the 2025 Lincoln Navigator is ideal for large families. Offering three rows of seating, this luxury SUV has a 48-inch panoramic display and a host of available tech functions.

Opt for Lincoln Rejuvenate to enjoy a massage in your seat (only when in park), heating and ventilation while using ambient lighting, audio, expansive imagery and a choice of three in-vehicle aromas. Another optional feature, Lincoln Digital Experience offers access to video and gaming apps — while in park — and is designed to help you stay connected on the road.

The Navigator is also equipped with interior sound-dampening technology, enhanced active noise control, acoustic laminated door glass and more. Plus it has flexible cargo room, making it easy to reconfigure the vehicle and an available panoramic vista roof.

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Cadillac Escalade

Base price: $87,595

Ideal for large families, the Cadillac Escalade offers seating for eight. An iconic name in luxury, the 2025 model will have the option for 24-inch wheels — the largest ever offered on an Escalade, as well as advanced connectivity options.

Featuring a curved 55-inch pillar-to-pillar total diagonal display, enjoy a smooth and easy ride thanks to features like Air Ride Adaptive Suspension and Magnetic Ride Control. Some other standard features include 12-way power driver and front-passenger heated seats and power lumbar control, wireless phone charging and an AKG Studio 19-speaker audio system.

Mercedes G 550

Base price: $148,250

A long-time status symbol, the 2025 Mercedes G 550 is equipped with a new inline-six engine that offers more power, quicker acceleration, better fuel economy and lower emissions than the previous V8. Featuring 9.5-inch ground clearance, dual 12.3-inch displays and navigation with augmented reality, a host of safety features and a huge selection of customization options, this SUV exudes luxury.

Another option, the all-new Mercedes G 580 with EQ Technology is an eco-friendly option with serious power. Starting at $161,500, it has 579 horsepower and 859 pound-foot of torque available at all speeds and offers impressive climbing, passing, merging and cruise control.

Range Rover

Base price: $107,900

Another classic high-end SUV, the Range Rover is equipped with options for everyone. Great for families, its Executive Class Rear Seating has an 8-inch touchscreen controller for rear entertainment and comfort, along with offered four- and five-seat configurations.

Those who enjoy sporting events might opt for the Tailgate Event Suite, with a leather-free Ultrafabrics cushion, tailgate speakers and lighting. Headrest speakers are also equipped with Active Noise Cancellation, while four-zone climate control keeps everyone comfortable and Cabin Air Purification Pro reduces odors, bacteria and allergens.

If you’d rather have an eco-friendly model, that is now an option. You can join the waiting list to pre-order the Range Rover Electric in 2025.

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