Daisy-May Demetre was diagnosed with fibular hemimelia at birth meaning neither of her feet had developed properly due to underdeveloped fibular bones in both legs. The condition made it hard for the child to move her legs, and not long after being born, her parents made the tough decision to have both legs amputated below the knee.
Eventually being fitted with prosthetics, the Birmingham model got her mobility back – allowing her to walk, run and jump. A keen gymnast, these key traits are part of the appeal behind hiring the seven-year-old model for the River Island active range.
“As well as having a great, outgoing personality, Daisy-May has a genuine love of all sports,” a River Island spokesperson told Yahoo Style UK.
Represented by Zebedee Management, an agency that specialises in disability-inclusive models, Demetre has a zest for life – and sports – that the high street retailer attributes to her success in landing the contract.
“We required a model who has lots of energy and who looked great in active wear. Daisy-May Demetre fitted this brief perfectly,” said the River Island representative.
Prior to winning this contract, the gymnast modelled on the catwalk at London Fashion Week.
With all of the love coming Demetre’s way, her parents aren’t shocked that the seven-year-old is inspiring many. Starting an Instagram account for the model, Demetre’s father Alex says they see the same support online – with most people encouraging each other to follow their dreams.
“My original statement which I stick by now is that she will be the most influential inspiring double amputee to have lived,” he said.
“The support we get through Instagram from other disabled and non-disabled people is what we are about – helping to put smiles on faces and inspire people to push and follow their dreams.”
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