A plus-size model has kick-started the #FatAtFashionWeek hashtag on Instagram to encourage fashion month to embrace curvy women.
Although the runway has arguably grown more diverse in recent years (Rihanna’s celebration of the female body during New York Fashion Week is a well-cited example), there’s still a long way to go until plus-sized women feel recognised.
In an empowering post, she took to the social media platform to call for change: “I’m starting a new hashtag #fatatfashionweek We are here, we work in this industry, we get it, we are leaders and consumers.”
I’m starting a new hashtag #fatatfashionweek We are here, we work in this industry, we get it, we are leaders and consumers. Sharing more of this conversation on my @youtube soon! I started day 2 at (the most yum) breakfast with @11honore So excited for the brand to delve even deeper into size inclusivity! They are hard at work so those of us who love luxury have much to look forward to. #nyfw #andigetdressed #fatatfashionweek 📷 @nicolettemason aka queen goddess of the earth 💋💋💋
A post shared by ✨K E L L I E B R O W N✨ (@itsmekellieb) on Sep 6, 2018 at 9:54am PDT
Within a mere matter of days, Brown’s Instagram page soon amassed over 59,000 followers thanks to its pledge to recognise those who often feel “invisible” at Fashion Week.
Just a handful of posts later, the blogger has already made waves in the industry as she wrote below one post: “This weekends events were so dope! The number of my fat and fly AF friends working and doing amazing things during #nyfw this season has me so full and inspired!”
I’m smiling because my socks say “working girl”, not sure what Mr. biker is so jazzed over. This weekends events were so dope! The number of my fat and fly AF friends working and doing amazing things during #nyfw this season has me so full and inspired! If you’ve ever felt invisible please know that I see you💕 #fatatfashionweek #andigetdressed #effyourbeautystandards #asseenonme 📷 @lydiahudgensphoto
A post shared by ✨K E L L I E B R O W N✨ (@itsmekellieb) on Sep 10, 2018 at 7:13am PDT
Last season, the number of plus-size models reportedly declined with just 27 women gracing 8 New York Fashion Week runways.
But if the recent SS19 shows are anything to go by, change is hopefully (albeit slowly) underway with plus-size models walking the runway on behalf of Prabal Gurung while mature models took to the spotlight over at Ralph Lauren.
London Fashion Week is currently hogging the headlines but only time will tell if this season is an accurate representation of all.
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