This Morning Ben Shephard's left horrified by Lorraine's X-rated remark

Ben Shephard was left blushing after an X-rated chat with Lorraine Kelly.

The Scottish presenter left her ITV co-stars Ben Shephard and Cat Deeley stunned during the show's link over to This Morning by asking if he had Britain's biggest penis. As the pair teased what was what is to come on This Morning, Ben listed off the topics and added: "We have the man with Britain's biggest penis," to which Cat joked: "You're welcome."

Lorraine playfully asked Ben: "Is that you? Or is that actually someone else?!" Ben turned bright red as he responded: "No not Britain's biggest penis, the man with Britain's biggest penis."

A giggling Lorraine quipped: "I don't know what to say to that, how do I follow that? I shall try."

"Be careful what you wish for is what he says," Ben added causing Cat to burst out laughing. Cheeky Lorraine added: "If you've got Brian Cox on, mind you."

Matt Barr claims he has the biggest penis in Britain and has written the book A Long Story: Life with One of the Largest Penises. The book dispels the myth that being so well endowed is always a good thing, as he opens up about the downfalls of having a large manhood.

Matt spoke to Cat and Ben about the issues he faces, including feeling embarrassed about his crotch and trying to hide it as a teenager. He talked about having to wear baggy clothes to cover up his private parts as well as special underwear.

Viewers were quick to take to social media to share their opinions on This Morning's segment as one person reacted: "Did I just see 'biggest penis'...??? #ThisMorning." Another added: "I honestly don’t want to listen about 'the man with Britain’s biggest penis' when eating my breakfast."

A third chimed in: "I’m on leave today, got a loaf of the go and some biscoff and white choc chip cookies. Oh, and this man is the owner of the biggest penis in Britain apparently. Dermot is demonstrating the length with a wooden ruler!"

"The man with the biggest penis featuring on This Morning, not the content I was expecting at 10 am. I’m averting my watering eyes from the ruler they deployed to illustrate his manly appendix. I shouldn’t be sniggering like a teenager," said another shocked viewer.

While a fifth added: "But how does he know he has Britain's biggest penis. Has he compared, filled out a spreadsheet, done a survey?"