London Fashion Week pledges to go fur-free for the first time

Danielle Fowler
Freelance Writer
London Fashion Week vows to go fur-free for first time in its history [Photo: Getty]

In a history-making move, London Fashion Week has pledged to go fur-free this season for the first time.

The British Fashion Council announced the news after conducting a survey with all on-schedule designers to see if they intended to use fur in their forthcoming shows and presentations.

The decision comes after anti-fur protests have risen in recent years from 25 demonstrations back in 2016 to more than 250 last September.