The Liberty Beauty Advent Calendar is available to shop now
You might only just be thinking about investing in a winter coat, but at Liberty London, the run-up to the festive season is well underway. If you're absolutely not ready to start thinking about Christmas, look away now, but those happy to embrace a little premature cheer will be pleased to hear the Liberty beauty advent calendar for 2024 is on sale.
Beauty advent calendars are now a behemoth category, with more and more brands offering their own each year, but the iconic London retailer's remains the most coveted of them all amongst fans of luxury and niche beauty. No one does it bigger, better, or more beautifully.
The Liberty advent calendar hype, explained
Since this long-loved department store released its first calendar back in 2014, shoppers have queued the length of Carnaby Street for hours on launch day, hoping to score one before the shelves are swiftly stripped clean. The calendar remains the brand's fastest-selling product in history – but luckily, today you can simply order yours online, with no frosty fingertips or aching feet involved. The only challenge will be resisting the urge to open those doors before December 1.
Here, see everything you want to know about 2024's Liberty calendar, before treating yourself to a little early festive cheer...
The Liberty advent calendar value
Annual customers won't be surprised to learn that the 2024 Liberty calendar is a grand treat, filled with a remarkable selection of brands and products. This year's offering is worth around £200 more than last year's, with a collective value of £1205 – yet the price remains just £260. Even better, a handful of extra-special boxes contain a £1,000 Liberty gift card to fuel that winter wardrobe refresh.
The Liberty advent calendar contents
This year's offering, which marks the 10 year anniversary of the Liberty Advent Calendar, is full of seriously luxe treats. There are eight brand-new names involved, 18 full-sized products, and 15 that have never been included in the calendar before.
Unsurprisingly, the contents all together are seriously impressive: Liberty has never let us down when it comes to product selection. Particular highlights include a full-size bottle of Dr. Sebagh's Rose De Vie serum (alone worth £132) which deeply nourishes and calms skin that's suffering from the switch in seasons. At the other end of the skincare spectrum, Sunday Riley's cult Good Genes (also in full size) is your weekly exfoliator, working to break down dull cells on the skin's surface to leave your complexion looking fresher in time for that big Christmas party. La Mer's Lip Volumiser is the perfect prep for Byredo's ultra-luxe satin lipstick, while Aromatherapy Associates' Revive Morning Bath & Shower Oil will make those sluggish mornings after a little more lively.
If you don't want to spoil the surprise, look away now – but if you'd like to know all the details, here's the full contents of the 2024 Liberty calendar...
LBTY - An exclusive new launch
Dr Sebagh, Rose De Vie Serum 30ml (Full Size)
Granado, Tonka Candle 80g
OUAI, Detox Shampoo Deluxe 30ml
REN Clean Skincare, Brightening Dark Circle Eye Cream 15ml (Full Size)
Verden, Herbanum Hand Cream 75ml (Full Size)
Aromatherapy Associates, Revive Morning Bath & Shower Oil 9ml
Bibbi Parfum, The Other Room EDP 10ml
Sunday Riley, Good Genes 30ml (Full Size)
Trish McEvoy, Intense Gel Liner in Black 1.2g (Full Size)
Surratt, Artistique Blush in shade Ponceau (Full Size)
Davines, Oi Milk 50ml (Full Size)
Votary, Sensitive Resurfacing Peel 30ml (Full Size)
Philip Kingsley, Elasticizer Booster 50ml (Full Size)
Byredo, Lipstick (Full Size)
Paula's Choice, Skin Perfecting 6% Mandelic Acid + 2% Lactic Acid Liquid Exfoliant
Augustinus Bader, The Rich Cream 15ml (Full Size)
Lisa Eldridge, Liquid Lurex Eyeshadow in shade Emily (Full Size)
MZ Skin, Soothe & Smooth Hyaluronic Eye Complex 14ml (Full Size)
Hair by Sam McKnight, Deeper Love Intense Treatment Mask 50ml (Full Size)
Ex Nihlio, Fleur Narcotique EDP 7.5ml
Agent Nateur, Holi (Oil) Refining Ageless Face Serum 10ml
La Mer, The Lip Volumiser 7ml (Full Size)
Wild Source, Cleansing Melt Balm 20ml
Vilhelm Parfumerie, Face of Francis EDP 10ml
OTO, Sleep Soundly Pillow Mist 50ml & Sound Scape (Full Size)
Skin Rocks, The Moisturiser (Full Size)
Liberty, Wild Flower Candle 70g
When does the Liberty advent calendar go on sale?
The Liberty Beauty Calendar is on sale online and in-store now. For members of The Beauty Drop, Liberty's brilliant subscription club, a £20 discount is waiting for you too. If you aren't a member of the club, you can register your interest now.
If you're new to The Beauty Drop, know that it's the legendary department store's remarkably good-value subscription service, which involves a beautifully packaged selection of premium beauty samples landing on your doorstep at the start of every season. Membership involves a £20 monthly payment, which can then be redeemed on anything you wish in the store's cavernous beauty hall. Really, it's a no-brainer for beauty lovers
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