The small screen heartthrob debuted his fresh-faced look on US show Saturday Night Live and explained that the new aesthetic was for a Winston Churchill sketch.
“I’ve just shaved my beard so this is more of a pre-pubescent Jon Snow,” the 32-year-old joked. “This is Jon Snow if he suddenly played for the Yankees.”
But fans, who fell head over heels for a rugged Snow over a decade ago, were less than impressed with some taking to Twitter to voice their disappointment.
One described Harington’s new look as an “utter travesty” while another simply described it as “offensive”.
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A third social media user wrote, “Kit Harington’s attractiveness really is reliant on that beard, huh?”
But even his new wife and ‘Game of Thrones’ co-star, Rose Leslie, was unsure about his beard-free appearance.
The actress interrupted his Saturday Night Live monologue to ask what all fans were thinking, “How soon can you grow back that beard?”