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Kim Kardashian has launched a range of feminist ‘Kimojis’, but not everyone is convinced

Kimojis
Kim Kardashian has divided fans with the release of a new pack of feminist ‘Kimojis’ on International Women’s Day [Photo: Getty]

Today marks International Women’s Day and to honour the momentous occasion, Kim Kardashian dropped a new pack of ‘Kimojis’ online (as you do).

And while some praised the reality star for the ’empowering’ message behind her latest project, others fans branded the 37-year-old a ‘fake feminist’.

Priced at $2.99 (£2.15), Kim has been accused of ‘cashing in’ on the women’s rights movement by selling controversial stickers which include the likes of her famous mirror nude, a thong across her ankles and one of her famous derrière.

Plenty tweeted to call out Kim for her debatable ‘Kimojis’:

Back in 2016, the social media mogul penned an essay on her website explaining why she doesn’t consider herself to be a feminist.

The 37-year-old wrote: “I’m all about empowering and uplifting women. Obviously, there are things about me that people might say make me a feminist: I work hard, I make my own money, I’m comfortable and confident in my own skin, and I encourage women to be open and honest about their sexuality, and to embrace their beauty and their bodies.”

She continued, “I’ll always fight for women’s rights. Always. I support women to the fullest. But, at the end of the day, no one should feel pressured to be labelled as anything just because they believe in certain things and support certain values or ideals.”

The reality star also revealed to Refinery29: “Everyone always says, ‘Are you a feminist? Are you this or this?’ And I don’t think that I am. I don’t like labels. I just think I do what makes me happy. I want women to be confident. And I am so supportive of other women… I love to support other women.”

Kim isn’t the only one under fire for using International Women’s Day as a marketing ploy, as mega chains McDonald’s and Brewdog sparked controversy with their attempts to support the movement.


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