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Noticed knicker prices have risen? The affordable M&S £1.40 briefs to know about

colorful clean women's panties hang on a rope. on a pink isolated background.
Your undies will cost you 37% more than five years ago. (Getty Images)

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We woke up to the news that inflation is at a 40-year high. To add insult to injury, we've also just found via data from the Office for National Statistics that this will even affect the cost of our knickers.

Sky News analysis uncovered that, on average, your undies will cost you 37% more than five years ago. (On the other hand, men's pants have increased in price by a comparatively lower 25%.)

The cost of living crisis is clearly leaving no part of our lives untouched.

Luckily, we've got a solution to the underwear price rise. Because we've found these affordable briefs at a super-low price point of £7 for a pack of five – aka £1.40 each.

And it's thanks, yet again, to the high street's national treasure – Marks and Spencer.

It might seem surprising, but these particular briefs are so popular they've got a devoted and loyal following, with one woman even admitting she's purchased them for decades.

With such acclaim, they're definitely worth checking out.

Why we rate them:

Available in black or crisp white, these classic big pants come in a pack of five (which means they're an extremely affordable £1.40 each).

In sizes 6 to 28, they offer a full-coverage cut and are made with 95% responsibly sourced cotton as well as 5% lycra elastane for added stretch.

These are full-coverage, high waisted briefs offer a flattering, comfortable fit. (Marks & Spencer)
These are full-coverage, high waisted briefs offer a flattering, comfortable fit. (Marks & Spencer)
They're available in black and white – something for every outfit. (Marks & Spencer)
They're available in black and white – something for every outfit. (Marks & Spencer)

£7 at M&S

They're also high-waisted so they cover your tummy – which not only looks more flattering but feels way more comfortable than lower cut briefs.

Plus they're made with M&S's StayNew™ technology, so they'll keep their elasticity and colour for longer meaning you won't need to fork out for new pants for years.

The trim is softly elasticised and each pair of knickers features includes a cute, miniature bow on the front. (Find out here the story behind why so many women's pants have bows on the front).

They're trimmed with soft elastic and a cute bow on the front. (Marks & Spencer)
They're trimmed with soft elastic and a cute bow on the front. (Marks & Spencer)

£7 at M&S

Browse M&S' best-selling underwear

What the reviews say:

With over 600 reviews averaging a 4.5 star rating, the pants are popular with women of all shapes and sizes who seriously rate them for their comfort, price point and fit.

  • "Ladies full briefs are the best ladies briefs you can buy. They are white, cotton lycra, the fit is excellent they wash repeatedly and last a long time. I wouldn't buy any others. Marks and Spencer is the best name for underwear that you can trust."

  • "Excellent value, comfortable. I always buy these."

  • "If you like comfy pants these are the best. I always buy these and have been buying them for as long as I can remember."

  • "Comfy pants, shape and fabric is really soft. Washes well."

  • "These classic briefs have been the foundation of my look and life since 1968. Easy to wear and care for, they have never let me down. A true 'essential'. M&S don't stop doing them!!!"

Buy them in white: 5pk Cotton Lycra® Full Briefs | £7.00 from Marks and Spencer

£7 at M&S

Buy them in black: 5pk Cotton Lycra® Full Briefs | £7.00 from Marks and Spencer

£7 at M&S