Barber's 'free condom' marketing strategy goes hilariously wrong
A Texas-based barber is the subject of ridicule on Twitter after circulating free condoms with holes stapled through them.
Jake Gamez, 23, handed out the protective gear along with business cards for his barber shop, Fadeaway, according to a tweet.
He assured customers they would “need” the contraception after getting a haircut from him.
However, it didn’t take long for someone to point out the fatal flaw in his marketing strategy.
Gotta include one of these with every card! You’re going to need it after I cut your hair 💈🥇Trust me 🙌🏼 pic.twitter.com/V8XEusCgoe
— jake gamez🐍💈 (@gamezjakee) March 10, 2019
In the picture, the condoms are stapled to the back of the business card through the middle – creating holes in the contraception, which renders them useless.
With a staple!?!? No thanks👶🏻
— Jessica Sotelo (@jessmsotelo) March 10, 2019
since when was it ever smart to staple a condom…🤦🏽♀️
— Leah! (@its_LeahS) March 10, 2019
Lmfao so we’re just goin to ignore the staple😂😌we’re doomed as a species 😂 pic.twitter.com/Ist1IeEQHr
— 🤴🏿 S I R C H U B S 🤴🏿 (@ThicKing23) March 11, 2019
I thought it was slick until I realized it was stapled. At least the baby daddy has nice hair 🤷🏻♀️😂
— shannbr (@shannbr) March 11, 2019
Others joked that those falling pregnant using the dud condoms would be able to bring their children in with them, too.
It was also suggested Gamez’s condoms were actually a clever scheme to double his clientele.
Tryna create whole GENERATIONS of clients, i see. Marketing level: 💯 pic.twitter.com/sTtxEMBa27
— michelle’s right leg (@poetneon) March 10, 2019
Wonderful… now you can bring your son to get a fade too!
— Optimist Prime (@TheGreatGumzy) March 10, 2019
Then he gets to cut your kids hair pic.twitter.com/r9prsnNpFx
— Yeenneengotnohammonheaaa (@SimoneSpins) March 10, 2019
Whether Gamez was in on the joke or not, his not-so-useful condoms have certainly helped to raise his profile.
The tweet has garnered 10,127 retweets and 40,008 retweets since it was posted last Sunday.
Gamez isn’t the first person to achieve viral fame in the past week.
Dennis Naghizadeh, who has since dubbed himself “Pineapple King of Twitter”, went viral on the platform after sharing a demonstration of an innovative method for eating a pineapple.
Earlier this year, a frequent flyer shared his clever travel tips with the internet, from using melatonin when “jetlag hits you on the second night” to taking antibacterial wipes for the food tray on the flight.