Strava launches AI running feature on mobile app

phone screens showing strava's athlete intelligence feature
Strava launches Athlete Intelligence on mobile appStrava

Strava, the go-to digital community for more than 125 million runners and active people in more than 190 countries around the world, has today (Thursday 3 October) announced the launch of Athlete Intelligence, a feature that is now available to Strava subscribers via their smartwatch or mobile phone.

Previously operated by Strava in private beta mode, Athlete Intelligence is designed to help runners of all abilities and experience levels spot trends in – and make fruitful adjustments to – their training.

The feature uses the power of artificial intelligence to provide personalised, comprehensible insights based on your activity data, making it easier for you to understand your recent running performance metrics – and how and where to improve.

According to Strava, Athlete Intelligence employs the latest technologies to analyse complex workout data from the past 30 days. It identifies detailed patterns and peaks in your individual training, so you can get a clearer and more meaningful picture of your running progress over the past few weeks and how you’re faring against your goals.

Among other things, Athlete Intelligence also provides smarter insights on your running pace, power, time spent in specific heart rate zones and Relative Effort, which is Strava’s own metric for gauging intensity.

What’s more, thanks to artificial intelligence, the feature provides you with tailored training tips to consider for your next run and, more broadly, to help you build your speed, endurance or stamina over time. And, if you hit a personal best or other training milestone, Athlete Intelligence will celebrate those wins, keeping you motivated to achieve more.

mobile phone screen showing strava's athlete intelligence feature
Strava

‘Today’s beta of Athlete Intelligence integrates the community feedback from the private beta and offers a considerably different experience with deeper context and analysis,’ said Matt Salazar, Strava’s Chief Product Officer. ‘With more than 10 billion activity uploads on Strava, the data illustrates a unique picture for each user and represents their authentic effort. By distilling it to be more conversational, the goal of this feature is to help users better understand their performance.’

If you’re a Strava subscriber, Athlete Intelligence will get to work as soon as you upload a run (or cycle, or swim, or hike, or any other activity) to the digital platform. Simply tap onto the activity and you’ll immediately see all the in-depth but easy-to-interpret insights from the feature, covering your effort and activity trend.

As of today, Athlete Intelligence is available in public beta mode in 14 languages across the globe – and Strava says that it will continue to evolve over time.

You can become a Strava subscriber here.

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