Sofia Richie Grainge and Tommy Hilfiger Codesign Sofia for Tommy Capsule Collection
Sofia Richie Grainge is Tommy Hilfiger’s newest design collaborator.
After curating a 12-piece summer capsule for Hilfiger last year, Richie Grainge has stepped up to codesign a capsule collection called Sofia for Tommy that is available at retail from Tuesday.
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A brand ambassador since June 2024, Richie Grainge will also appear this month in Hilfiger’s spring 2025 ad campaign. Shot by Alexandra Nataf, the campaign features the 26-year-old model and social media personality in Hilfiger’s apparel and accessories inspired by coastal cool.
“Tommy is a true icon of style,” said Richie Grainge. “He is someone I’ve looked up to as a designer and a creative force ever since I started working in the fashion industry. I’m so proud to introduce a collection that embodies effortless sophistication for the everyday. These pieces were built for limitless self-expression and a deep love of authentic, classic style — values that Tommy and I both share.”
A wife and mother, Richie Grainge is Lionel Richie‘s youngest child. This isn’t Richie Grainge’s first womenswear collection. Her previous experience includes designing a women’s collection for Solid & Striped.
“Sofia represents the modern multihypenate woman, capturing the strength and depth of today’s generation. As a model and entrepreneur, she has captivated audiences with her modern take on timeless style. Sofia elevates classic stapes into contemporary must-haves that set the tone for a new era of style,” said Tommy Hilfiger.
The 24-piece collection takes inspiration from archival prep silhouettes and vintage nautical flags. It features tailored blazers and wide-leg denim slacks, tanks, and a series of luxe dresses. The color palette is a deeper, richer take on the all-American red, white and blue, with shades of cream, crimson and navy.
Retail prices range from $50 to $425. Sizes go from 36 to 46 and XXS to XXL.
“I wanted this collection to reflect the way women move through life today — balancing so much while still making style feel effortless. Tommy is known for giving his unique twist to everyday essentials, while I wanted every piece to bring a sense of ease to everyday dressing. It’s about marrying the two. We ended up with a beautiful range that embraces both softness and strength, feels polished yet natural, and looks as confident as they are timeless,” said Richie Grainge.
Hilfiger said that designing the collection together “feels like the most authentic fusion of her contemporary style and our timeless heritage.”
Richie Grainge said that the past year with Hilfiger “has been an incredible journey, and co-creating a collection that truly reflects my style is such a special moment.”
“It feels like a representation of where I am in my life — comfortable and confident in my style. I’m so proud of the smooth shape, sculptural design, and the level of care in every piece. It’s my interpretation of assured femininity, one that is effortless, refined and designed for the way women dress today,” said Richie Grainge.
Richie Grainge said her personal favorite from the collection is the red double-breasted blazer. “It’s sharp, effortless and just the right amount of bold. Its structured fit makes you feel put together, then the relaxed tailoring keeps it cool and chic. It’s the perfect balance of sophistication and ease,” she said.
The Sofia for Tommy capsule continues Hilfiger’s partnerships with women such as Jisoo, Gigi Hadid, Hailey Bieber and Zendaya.
The Sofia for Tommy capsule will be available on tommy.com, in Tommy Hilfiger stores worldwide and through select wholesale partners beginning Tuesday.
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