Parents Are Shelling Out Top Dollar For This New ‘Miracle’ Sleep Aid

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[Photo: Lulla Doll/Indigogo]

For anyone who’s ever tried to lull a baby to sleep, they’ll understand why the Lulla Doll is causing such a stir.

Created by three mums in Iceland, the doll is said to imitate closeness by using recorded breathing and heart beat sounds, a highly absorbent material that can trap the scent of mum and a super soft material that’s soft on baby’s skin. This combo claims to not only soothe babies to sleep, but also improve the quality of their sleep by providing a sense of security.

“Lulla’s unique patent pending design was inspired by research on kangaroo care, the effects of heartbeat and breathing sounds, and the effects that smell, sight and touch have on babies and small children,” the website explains. “Lulla’s aim is to help babies stabilise their own breathing and heartbeat, resulting in longer and better quality sleep as well as added security.”

And parents are eating it up.

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After the initial 5,000 dolls hit the market, parents have been going to all sorts of measures to get their hands on this miracle doll.

“We´ve had Lulla for 3 nights now & for 3 nights I have slept! All I can say is that I wish I had known about this doll earlier & I have told anyone who will listen about how awesome she is! So happy,” writes one reviewer from Australia.

While you can request a Lulla doll from the Indiegogo campaign online for $71 a pop (approximately £54), you’re going to have to wait for it. Instead, parents are heading to eBay where dolls are being sold from just under $100 to well over $400.

“It’s crazy,” local Lulla Doll seller Michelle Green told The Daily Telegraph. “I’m packing and they’re going out the door as fast as I can get them.”

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