Miranda Kerr on Kora Organics’ and Pressed Juicery’s Limited-edition Turmeric Glow System: ‘We’re All About Pure and Potent Ingredients’
Miranda Kerr’s skin care brand Kora Organics has joined forces with Pressed Juicery to launch a limited-edition bundle just in time for cold and flu season. The $50 package consists of two 30-ml products from Kora’s bestselling turmeric-based range, as well as seven of Pressed’s turmeric wellness shots — blended with coconut water, lemon juice and black pepper.
“I believe in the kind of internal and external connection of like, what’s good for you internally is obviously going to be good for you externally too,” Kerr told WWD. “Having a turmeric shot and then having your turmeric cleanser and your turmeric mask is just such a fun little way to introduce people to either brand.”
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Turmeric has long been a key ingredient for Kerr, who founded Kora Organics in 2009. She frequently cooks with the golden yellow tuber, lauded for its anti-inflammatory and immune system benefits.
“I have a famous turmeric chicken recipe, but I also throw turmeric in with everything, whether it be a soup or my bolognese,” Kerr explained.
While she prefers to make her own celery juice these days, Kerr recalls frequenting Pressed between photo shoots when she was still living in New York. The health food chain, which opened in 2010, ushered in a juice cleanse craze that took the wellness industry by storm.
“I was on the go and I didn’t have much time to make juices myself,” Kerr said. “Pressed was an easy thing for me to pick up. I swear I must have been one of their first customers. They’re such an incredible company and they’re very, very clean. Kora is certified organic and we’re all about pure and potent ingredients, so it felt like a natural alignment.”
Kerr’s obsession with organic produce is rooted in her upbringing: raised on a farm in rural Australia, she learned about the benefits of holistic health through her grandmother. She introduced Kerr to the noni fruit, using it topically for breakouts and drinking its juice as a cure for ear infections. The superfood, packed with antioxidants, vitamins and minerals, is one of Kora Organics’ hero ingredients.
Products packed with turmeric are another one of Kora’s specialties. The Turmeric Glow Foaming Cleanser and Brightening & Exfoliating Mask, included in the Pressed bundle, detox skin, removing impurities and leaving behind a softer, smoother and more radiant complexion.
“There’s a sensorial aspect to the foaming cleanser,” Kerr explained. “We don’t use any artificial fragrance. We use essential oils. The cleanser has palo santo and peppermint, which control sebum production, but the uplifting scent also gives you this spa-like experience.”
Kerr also swears by Kora’s two-in-one mask, a favorite of her husband, Snap chief executive officer Evan Spiegel.
“You’ll notice a huge difference directly after you’ve used it,” Kerr added. “I keep it in the shower and use it as a face scrub, or I’ll leave it on in the bath. It draws out the impurities and you can feel it deeply cleansing your skin. During COVID-19, I realized that I didn’t actually need to get facials, because this product is like a facial in a tube. It exfoliates your skin, it brightens, it smooths and it helps minimize pores.”
The Kora Organics x Pressed Juicery Turmeric Glow System is available to shop now at pressedjuicery.com and at Pressed Juicery stores nationwide.
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