Liberty's 2024 will be its biggest yet – and it's nearly available to pre-order

liberty beauty advent calendar
Liberty's 2024 beauty advent calendar is dreamyCourtesy of Liberty

We may be in the midst of a heatwave, but the team at Liberty only have one thing on their mind: Christmas. And that means the return of the luxury Liberty Beauty Advent Calendar.

When it comes to beauty advent calendars, Liberty's offering remains one of the greatest around – and we've already (yes, you're reading this correctly) been given a sneak preview into what's in store for 2024...

In fact, the Liberty Beauty Advent Calendar is so coveted that eager shoppers queue outside the flagship store in hopes of bagging one every year – and from 3 July, it will be available to pre-order for Liberty's Beauty Drop Members. If you're yet to become a Beauty Drop Member, you can sign up here and receive £20 off the advent calendar in the pre-sale period.

Sign up to Liberty's Beauty Drop

What to expect: Liberty Beauty Advent Calendar 2024

No one does a beauty advent calendar as big and as beautiful as Liberty. In the department store's nearly 150-year history, it has become the most successful and fastest-selling product yet – and, as 2024 brings us the 10th edition, it's set to be a truly remarkable one. This year's box will retail at £260 and will be brimming with beauty treasures worth £1,205, making it Liberty's biggest calendar to date.

While the full line-up of products is yet to be announced – it's only June after all – the retailer has revealed that the 2024 edition will contain 18 full-size products and will feature eight new brands that have never been seen before in the chest.

liberty beauty advent calendar
Courtesy Liberty

If you're keen for a sneak preview of what's to come, this lavish calendar will feature stellar names that have been seen in previous years, including Augustinus Bader, Byredo, Skin Rocks, La Mer and Lisa Eldridge.

With plenty of big-time and niche brands to discover, Liberty's calendar is a wonderful way to try a range of products from the comfort of your home. Although, wandering through its iconic beauty hall will forever remain a Christmas tradition, too.

While the grand beauty treats are the main reason to invest, Liberty always goes above and beyond when it comes to the box's design. Like last year, 2024's box is illustrated by award-winning artist Clym Evernden. Printed with his illustrations, it captures everything we love about Christmas – from bunting and snow to shopping and merriment.

When is the Liberty Advent Calendar 2024 on sale?

Beauty Drop members can gain early access to the box and will be able to sign up for the pre-order from 3 July, while also benefiting from a £20 saving. Liberty also confirms that all orders purchased at this time will be shipped in August.

For those who aren't subscribed, you'll have to wait until September to secure your box. Our best advice? Sign up today, as Christmas can never come too early.

Sign up to Liberty's Beauty Drop


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