Kim Kardashian makeup: Outraged fans say new concealer range only works for light skin

Olivia Petter
Getty Images for Bumble

Kim Kardashian West announced this week that she would be launching a line of concealers as part of her eponymous beauty brand and fans are accusing the range of not being inclusive enough.

The new concealer kits form part of the reality TV star’s KKW Beauty brand and come in 16 different shades.

The campaign imagery might feature models of different sizes, ages and skin tones, but fans are claiming that the majority of shades available in the range wouldn’t work for women with darker skin, with some labelling it “disrespectful”.

“Not sure why KKW beauty has dark-skinned models when you know full well your trash shade range isn’t going to be any good for them," one person commented on Instagram.

"They don't have a shade nearly close enough to [the dark-skinned model's] skin tone,” another added.