Actress, model and fashion boundary-breaker Julia Fox will cohost a new design competition on E! with celebrity stylist Law Roach. Announced on Thursday, the reality series is titled “OMG Fashun” and is set to premiere on May 6.
Produced by Scout Productions, the same company behind Netflix’s “Queer Eye,” the new show will feature three “fashion disruptors” on each episode. The contestants will race against the clock to craft bold looks inspired by Fox’s ideas while using unconventional materials and techniques.
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The “disruptors” will present their creations to Fox, Roach and a rotating expert guest judge, who will award the week’s winner a $10,000 cash prize. Fox will also model the winning garment.
“‘OMG Fashun’ is shaping the future of fashion, emphasizing sustainability, upcycling, and creative craftsmanship to restore integrity to this art form,” Fox said in a statement. “Being the most stylish person in the room doesn’t require breaking the bank; all it takes is creativity and a dash of confidence. My biggest hope is that our viewers will get inspired by what we create on the show and recreate the looks at home using all their old junk they have lying around.”
Rachel Smith, executive vice president of unscripted content, lifestyle and documentaries at NBCUniversal Entertainment, said the show “celebrates fashion’s newest disruptors as they push the boundaries for their ultimate muse, Julia.”
Fox rose to fame in 2019 after starring in “Uncut Gems.” Her fashion style and viral interviews caught the attention of social media. In 2023, Fox released her autobiographic book “Down the Drain,” and has modeled for Victoria’s Secret and PrettyLittleThings.
Roach, who is known for his work with Celine Dion, Megan Thee Stallion and Zendaya, received the first CDFA’s Stylist Award in 2022
“OMG Fashun” will premiere with two half-hour episodes on May 6 at 9 p.m. ET.
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