John Lewis Black Friday Deals: What To Expect

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Photo credit: Thibaut Chapotot/newscast - Getty Images
Photo credit: Thibaut Chapotot/newscast - Getty Images

The biggest shopping event of the year is almost here! And, if Black Friday 2020 is anything to go by, Black Friday 2021 should be bringing us some amazing deals. So, if you've had your eye on something these past few months (a new stand mixer, food processor or coffee machine), now's the time to start thinking about John Lewis' Black Friday deals.

But, if you find yourself struggling to sort through everything (trust us, there's a lot), then don't worry – we'll be pulling together our top picks from the John Lewis Black Friday sale on 26 November 2021.

John Lewis Black Friday Deals

Alas, we don't have any of this year's deals to tell you about just yet, but these are the deals from last year, so you can get a bit of an idea of what to expect from John Lewis' Black Friday sale.

What Is Black Friday?

Black Friday originates from America, and it marks the start of the post-Thanksgiving sales. Amazon brought the concept over to the UK in 2010 and it has since developed into the biggest shopping event of the year. Most retailers offer discounts of at least 20% over the majority of the weekend.

When Is Black Friday?

This year Black Friday lands on Friday 26 November.

What To Expect This Year

We're expecting much of the same from John Lewis' Black Friday deals this year. Last year, in a statement, the retailer said: "During the Black Friday event you'll find great offers and Black Friday deals in home, fashion, nursery, beauty, electricals and technology, including appliances, computers and TVs."

Although very vague, it seems clear that there will be price-cuts across the whole website.

We'll be updating this piece as soon as we spot any deals.

How Does Never Knowingly Undersold Work During Black Friday?

As always, John Lewis is sticking to its Never Knowingly Undersold promise, where they will price match on-sale items from other retailers.

Our Top Tips For Black Friday Shopping

With online shopping comes the risk of products selling out super fast, websites crashing and impulse buying. So, we've put together a small list of tips to help you stay on top of your game this Black Friday, without spending the entirety of your wages.

  1. Stay informed and do your research.

  2. Compare prices.

  3. Plan where you want to shop.

  4. Set up accounts (e.g. Amazon Prime.)

  5. Use bookmarking to keep track.

  6. Set a budget.

  7. Sign up to newsletters.

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