The latest celebrity to venture into the world of cosmetics is actress Bella Thorne, who just revealed her new brand, Filthy Fangs.
After releasing her first two eyeshadow palettes on Sunday, Bella announced that both had completely sold out within just a few hours, despite costing $50-$60 (£40-£47) each.
Buy Now Filthy Fangs South Beach Palette, $60 (£47)
Buy now Filthy Fangs Ocean Drive Palette, $50 (£40)
Despite the sell-out, Twitter didn't have the nicest things to say about Bella's line and not only questioned the high prices, but also accused her of copying indie makeup brand Juvia's Place.
someone please explain why Bella Thorne is charging $50-$60 for nine-pan eyeshadow palettes... they pressed w coke or something? Go buy some @juviasplace instead#makeup#eyeshadowpic.twitter.com/Iz53N48ACH- valeria (@rainyvalx) August 12, 2018
I feel like Bella Thorne’s new palette looks like that halloween makeup you buy at the drug store- christine (@marcouxchristie) August 10, 2018
My god..... everyone is dipping into the makeup game. First I hear Alissa Violet claiming Fenty stole her idea and now Bella Thorne is releasing a $60.... yes SIXTY dollar palette! pic.twitter.com/RTqeT3sD5D- Randi Savage (@randi_savage) August 12, 2018
Fair play to Bella Thorne for creating her own makeup range. But let's face it $60 for a 9 shade palette from an unestablished makeup brand is extortionate- Rebecca Tudor (@RebeccaLaura) August 12, 2018
Bella Thorne’s coming out with a makeup brand?? pic.twitter.com/ITxZsg8DFA- 𝖍𝖆𝖓𝖎 (@proIetarians) August 10, 2018
Why does Bella Thorne's new Filthy Fangs palette look exactly like one from Juvia's Place- kyleee (@walker_ky24) August 10, 2018
Bella Thorne can keep her makeup bc we don’t want it- rizza @ BF, FR!, BNHA (@rizzadeeznuts) August 10, 2018
Someone wanna explain to me why Bella Thorne’s eyeshadow palette is $60??? l o l pic.twitter.com/wRhsJqptby- balenciaga mamma (@yikessilvana) August 11, 2018
However, others loved the glitter palettes and were desperate to get their hands on them.
BELLA FUCKING THORNE WILL BE HAVING HER MAKEUP LINE AND THE FILTHY FANGS EYESHADOW PALETTES ARE FUCKING BEAUTIFUL AND COLORFUL, LITERALLY MY TYPE OF PALETTE OMG- putahontas (@mackylucifera) August 10, 2018
@bellathorne I just bought the ocean drive palette set. Definitely the best purchase I’ve made for makeup ever ! I can’t wait to wear it !!- Bella Is The Goat (@bellaisdagoat) August 12, 2018
Bella is known for being experimental with her beauty looks, so it's no surprise that her palettes are as far away from a neutral colour scheme as you can get.
Although only her palettes have been released so far, we can expect more to come from Filthy Fangs. In fact Bella previously teased that she would be releasing lipstick shades, when a fan asked what colour she was wearing in one of her Instagram pictures.
Will you be buying anything from Filthy Fangs? Let us know.
Follow Laura on Instagram.
('You Might Also Like',)
- 9 ways to make your summer tan last so much longer
- How to get a six-pack, according to 3 women with crazy strong cores
- 27 of the best books to read this summer 2018