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Holly Willoughby is certainly helping us fill our summer wardrobes to the brim, as she shows off Marks and Spencer's latest collection.
Last month, the This Morning co-host was the epitome of "pretty in pink" as she showcased a favourite from M&S' new dress drop on her official Instagram account, continuing her partnership with the high street store.
The 40-year-old presenter was all smiles when she slipped into the affordable £39.50 Floral Round Neck Midaxi Waisted Dress from M&S, which she teamed with a pair of nude heels.
She captioned the post: "Think pink! Summer sunshine, picnics in the park, lunch with the girls… having somewhere to go and people to see still feels like such a treat… loving this dress from @marksandspencer … that colour!"
The dress received an onslaught of compliments from followers: "I love this dress you look beautiful", said one users, while another shared: "Love the pink, you look stunning."
A third added: "You look gorgeous as always Holly!! Loving you in pink always."
However, it's not just Willoughby fans who are loving the Midaxi Waisted Dress.
Over the past few weeks the dress has racked up almost 90 reviews, with women calling the colour gorgeous, fit flattering and a must-have for summer.
Buy it: Floral Round Neck Midaxi Waisted Dress | £39.50 from Marks and Spencer
The dress features flattering 3/4 length puff sleeves, a tiered hem, and a small waist belt so you can cinch in your frame for a flattering silhouette if you choose.
Let's not forget the print. This dress is made from a blush pink and white floral print, which is uber feminine and super-summery.
It comes in regular and long lengths, both of which are available in UK dress sizes 6 to 24, although some sizes have already sold out.
The Midaxi Waisted Dress costs £39.50, and is so versatile - it can be paired with flat or heeled sandals, as well as trainers, depending on the occasion.
Whether you are meeting friends for brunch, enjoying a summer picnic in the park, or in need of a wedding guest outfit, we think this number ticks all the boxes.
What the reviews say
Although the Midaxi Waisted Dress is a fairly recent launch, it has swiftly become hugely popular with shoppers. Here's what they have to say:
"I liked it so much I thought I'd try it myself and happy that I did, looks even better on and love that the sleeve covers the tops of my arms as don't always want a bare-armed summer dress. Perfect for my afternoon lunch with my friends."
"I absolutely love the colour and style, great for summer evening wear."
"Was so impressed with the style and look of this that I had bought in green citrus colour that I bought this pink and white one. It looks so pretty and fresh on. I had 3 comments about how lovely it looked on the first day I wore it, great fit and length, would definitely recommend."
"I couldn't resist purchasing this dress when I saw it in store, the colour is gorgeous and very eye catching plus I had previously bought this style of dress in a different colour so I knew it was likely to fit. The fabric is good quality and comfy to wear, although be aware it is quite long which might not suit some, I didn't mind as I wore heels and it looked very pretty and stylish."
"This is a beautiful dress a lovely pink colour and it looks fantastic on - nice material perfect for a holiday or summer evening having a meal out."
Watch: Holly Willoughby is set to release a new book this year