Who’s a good boy? Hay launches dog accessories for pet-loving homes
For those who love to pamper their four-legged family members, 2024 is going to be a great (and possibly expensive) year. With luxury fashion houses and some of the design world’s most high-end brands choosing to create dog beds, carry cases, leashes, bowls and more that are a cut above, it’s now more possible than ever to invest in pieces for your pet that match your own interiors aesthetic.
Is that aesthetic colourful, with a playful nod to Scandinavian simplicity and functional form? Well then, you will love the new dog collection by Danish brand Hay.
Launching today, after a preview at Hay House in Copenhagen last week that got tails wagging, this range is a collaborating with fashion and lifestyle store Holly Golightly. Its founder, Barbara Maj Husted Werner, is good friends with Hay’s co-founder Mette Hay, with the duo often meeting up to walk their own dogs around the streets of Copenhagen. It was during one of this strolls that the idea for Hay’s new collection came about.
‘It was important that the colours work for all types of dogs – male and female, different breeds, different sizes – to fit any dog character,’ says Hay. In the same way that humans dress according to their personality and use fashion as a means of expression, Werner says it’s fun to give one’s dog a personality too. ‘Dog accessories are something you use every day. Dogs have all kinds of personal items similar to any other member of the family, so why shouldn’t they be nice to look at?’
The pieces that make up the collection, which include, leashes, bowls, illustrative scarves and a bright patchwork-style dog bed (the first piece to be designed and one that is sure to be an instant hit) all speak to Hay and Holly Golightly’s shared love of colour. There’s even a rope toy (made from braided polyester and available in two colourways) that you won’t mind seeing lying around in the middle of your living room.
It’s a fact, pet owners have never had more choice! For even more stylish pet accessories, pick up the latest issue of ELLE Decoration – where you’ll also find two stories from owners who have made big design decisions to please their furry friends. Is a dedicated cat entrance a step too far? You decide. hay.dk
