Free new TV streaming service launches
TV-addict Brits can now watch thousands of boxsets and new dramas every week for free... AND nab a box of popcorn to enjoy.
ITV is launching a brand-new streaming platform called ITVX, which will be the home of the broadcaster and tonnes more.
To mark the occasion, the world’s first popcorn-dispensing billboard has arrived in London to make sure telly-obsessed Brits have their favourite snack to munch on while tuning in.
It’s in Victoria Station, emits the smell of fresh popcorn, and can be dispensed by passers-by.
People can treat themselves to the freebie between 8-10 December and settle in to watch ITVX on giant screens too.
A host of premieres are available, including the hotly-anticipated six-part cold war drama A Spy Among Friends starring Damian Lewis and Guy Pearce, provocative teen series called Tell Me Everything, and the powerful period drama The Confessions of Frannie Langton starring Karla-Simone Spence, Sophie Cookson and Patrick Martins.
Plus, Plebs: Soldiers of Rome is a feature-length special of the storming comedy series.
The new service will be updated with totally fresh content every week, meaning you can wave goodbye to the endless scroll for something decent to watch.
Big-name stars like David Tennant and Stephen Fry have shows debuting too. Tennant appears in the spy drama Litvinenko, about the former KGB officer who was poisoned in 2016, from 15 December.
Family drama Riches, starring Hugh Quarshie, will hit screens on 22 December. That's the same day Fry's A Year on Planet Earth can be watched.
Paul Ridsdale, Director of Marketing at ITV, said: "We're really excited to be officially launching ITVX - our fresh new streaming service offering more new shows for free than anywhere else.
"And what better way to celebrate than with the UK's freshest-ever billboard - treating viewers to both fresh popcorn and fresh ITVX programme highlights as they pass by.
"This is an exciting new chapter for ITV and we can't wait for viewers to start enjoying the thousands of shows - for free."
