Emma Raducanu lands a new high-fashion gig: as the face of Dior

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Photo credit: Dave J Hogan
Photo credit: Dave J Hogan

Emma Raducanu is having quite the year. The 18-year-old became a household name after winning the US Open in September, making her the first British woman to win a grand slam title since Virginia Wade at Wimbledon in 1977.

In the weeks that followed, Raducanu made her Met Gala debut, played tennis with the Duchess of Cambridge, and mingled with the stars at the world premiere of No Time To Die. At the latter, she was wearing an elegant Grecian-style dress by Maria Grazia Chiuri for Dior - and we didn't know it then, but it was a sign of what was to come. Today (19 October), the talented teen has been announced as Dior's newest global ambassador.

Raducanu's new role spans both fashion and beauty, and will see her fronting the womenswear collections as well as Dior skincare and make-up.

Photo credit: Dave J Hogan
Photo credit: Dave J Hogan

"The 18-year-old British tennis virtuoso - winner of the 2021 US Open - has already shaken up the codes with her unique game style, multicultural personality, authenticity and extraordinary career," read a statement from the French fashion house.

The British tennis player became the first-ever qualifier to win a Grand Slam tournament when she won the 2021 US Open. Many celebrities, high-profile figures and royal family members came forward to publicly congratulate her at the time, with the Duchess of Cambridge saying "we are all so proud". The Queen said in a statement directed to Raducanu that "it is a remarkable achievement at such a young age, and is testament to your hard work and dedication."

Photo credit: WPA Pool - Getty Images
Photo credit: WPA Pool - Getty Images

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