Cadbury launches three new chocolate bars at 91 calories each

  • Cadbury has launched a new chocolate bar range containing just 91 calories each

  • The new Cadbury Delights come in three flavours: Salted Caramel, Hazelnut Flavour & Caramel and Orange & Caramel

  • The nougat bars are its first treats made for adults under 100 calories to help with making healthy, informed choices

  • Read the full article to find out more about how much the bars cost and where you can pick them up

Cadbury Delights. (Cadbury)
There's a new kid on the block. (Cadbury)

There's good news for those still wanting to satisfy their chocolate cravings but in a more mindful way post-festive season, as Cadbury has just unveiled its new low-calorie nougat bar range.

At only 91 calories each, Cadbury Delights are now available in Salted Caramel, Hazelnut Flavour & Caramel and Orange & Caramel. Yum.

The five-bar packs costing £1.99 are available exclusively from Asda this January, but will roll out to other major food retailers from February.

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Cadbury salted caramel. (Cadbury)
The new treats cost £1.99 for each five-bar pack (5x 22g). (Cadbury)

The delightful treats have been developed with "taste and flavour front of mind" and come come with a soft nougat filling and caramel layer inside for "permissible indulgence", coated in the Cadbury's chocolate "we all know and love".

Following on from Cadbury's 2020 pledge to help consumers make healthier, informed choices – meaning all bars sold in a multipack are under 200 calories – this will be its first treat under 100 calories made for adults.

Other big brands with lower-calorie chocolate bar options include the Nestlé KitKat with 106 per two fingers, a 21.5 g Milky Way bar from Mars with 96 calories, and packet of 37g Maltesers from Mars with 186.

The ideal daily intake of calories varies depending on age, metabolism and levels of physical activity. But generally speaking, the recommended daily calorie intake is 2,000 calories a day for women and 2,500 for men, according to the NHS.

So, meeting the demand of mindful self-eating, as many as 81% say they would buy the new Cadbury Delights. Would you?

"We’re absolutely thrilled to launch Cadbury Delights in time for the new year and can’t wait to see chocolate fans reactions to the new range," says Abi Eayrs, Cadbury Delights brand manager.

"Whether it’s a post lunch treat at work or something to settle an evening sweet-tooth, we’re delighted to offer the same great Cadbury taste in this exciting new 91 calorie range.’’

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Cadbury Delights Hazelnut Flavour & Caramel and Orange & Caramel. (Cadbury)
We can't wait to try these new flavours. (Cadbury)

The Salted Caramel bars have a milk chocolate with soft vanilla flavour nougat, rice crisp centre and a layer of salted caramel, the Orange & Caramel bars have a milk chocolate with soft orange flavoured nougat, rice crisp centre and a layer of caramel, and the Hazelnut Flavour & Caramel have a milk chocolate with soft hazelnut flavour nougat, rice crisp centre and a layer of caramel.

Which one will you be reaching for?

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