Burberry Brings 'Rivals' Stars Alex Hassell And David Tennant Together For An Epic Holiday Campaign

alex hassell and david tennant hold a pile of red wrapped gifts in london's bloomsbury
Burberry Brings 'Rivals' Stars Back TogetherBurberry

If you've been nursing a Rivals-shaped hole in your heart since binge-watching Disney+'s adaptation of Jilly Cooper’s unforgettable 'bonkbuster', you're not alone. Thankfully, Burberry is stepping up in Great British spirit to fill that void and bring a heavy dose of holiday cheer.

To celebrate the festive season, the brand has reunited Rivals' protagonists – and real-life best mates – Rupert Campbell-Black (Alex Hassell) and Tony Baddingham (David Tennant) just in time for Christmas.

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In Burberry’s latest campaign, the dashing duo step out in this season’s festive lineup of umbrellas, scarves, and timeless tailoring, topped off with heritage rainwear as they hoist up stacks of Burberry-wrapped gifts and dive into a black cab.

Shot on the streets of Bloomsbury in London, the ‘Wrapped In Burberry’ campaign channels the joy of spending the holiday season with loved ones, featuring portraits of friends of the house old and new.

two individuals holding multiple burberry shopping bags
Burberry

Among them are Herschel and Lilly Stoller, longtime clients whose relationship with the brand spans over two decades, as well as Nigerian-born, London-based artist Slawn, who appears with his partner Tallula Christie and their two children, Beau and Baby. Wrapped in Burberry classics, they embody the warmth and community spirit the festive season is all about.

family portrait featuring slawn, who appears with his partner tallula christie in matching burberry checks
Burberry

Coinciding with the fun festive campaign, Burberry is introducing a new virtual scarf try-on experience. Shoppers can now explore the brand’s signature cashmere check and alpaca wool scarves in over 50 colourways online, in-store, and on their own devices, making it easier than ever to find the perfect piece to complement any winter wardrobe.

We can't stop looking at these campaign shots!


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