'Bloomberg' Reports That Taylor Swift Is Officially a Billionaire!
Taylor Swift has officially joined the elite ranks of the richest people in the world and is now a billionaire (!!!!!), per Bloomberg. According to the outlet, the reason for Tay's newly minted billionaire status (technically her net worth is sitting at $1.1 billion) is largely the Eras tour, which they say "generated as much money as the economies of small countries," not to mention the Eras tour film (we'll get into that in a moment).
Earnings from touring, music sales, and streaming, plus real estate and her song catalog make up the bulk of Taylor's fortune. But if you want details, Bloomberg says her catalogue is worth $400 million (from music released since 2019), she's made $370 million in ticket sales and merch and $120 million in streaming, has $110 million tied up in real estate, and $80 million in music royalties. Oh, and the Eras Tour alone has earned $225 million in ticket sales and merch, and Taylor's not even half way through yet.
Meanwhile, Taylor's Eras Tour concert film broke AMC records in its first day, bringing in a reported $26 million. It's since earned $100 million in advance global ticket sales, and Variety reported that Taylor and her team have pocketed $60 million of that.
As Stacy Jones (founder of marketing agency Hollywood Branded) put it to Bloomberg, “Every endorsement, partnership and business move she makes is part of a broader, meticulously-constructed plan. It’s not just impressive, it’s masterful.”
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