Best Birkenstock deals: How to score up to 30% off the eternally popular unisex sandals

Anya Meyerowitz
·3-min read

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Birkenstocks weren’t always fashionable. Now, there isn’t a fashion-forward person in the country who doesn’t have, or covet, a pair of the original ‘ugly’ sandals.

Celebrity fans of the German, orthopedically-inspired shoe include Gigi Hadid, Charlize Theron, Emma Watson and Dakota Johnson, and the London fashion set - think Alexa Chung, Nick Grimshaw - have also been known to show their love for the clunky footwear.

In fact, sales of Birkenstocks have been soaring since March when COVID-19 restrictions first came into effect in the UK.

According to The Times, there was a spike in people ordering online the quality and functional summer shoe - which features a distinctive cork upper sole - since lockdown came into force.

John Lewis also initially reported sales were up by 44% each week, while Selfridges has seen a 140% increase in demand since March.

In short, ugly is in and - more importantly - it’s super comfortable, too.

Birkenstocks are the perfect shoe for the warmer months, will last you for many, many years and ideal for leaving by the back door and slipping on when taking the bins out. The shearling-lined design even works as a (fairly pricey) slipper.

Prices for the shoe range from £50 to £330, so they aren’t always the cheapest option, but considering they might quite literally last you decades, they’re worth the expense.

Plus, there are deals to be had. We’ve found a range of shops currently offering brilliant Birkenstock deals, allowing you to score up 30% off your new favourite shoe.

5 places you can save up to 30% off Birkenstocks

La Redoute | Shop here

One of our favourite places to shop for homeware, is now one of our favourite places to shop for shoes. Offering up to 30% off on a range of styles using the code NEW, their range of Birkenstocks is extensive.

Our top pick: Arizona Faux Leather Flat Mules | Was £60, Now £51

ASOS | Shop here

Offering no less than 38 different Birkenstock styles - including some quirkier versions (all white, anyone?) - ASOS is offering up to 30% off across its range.

Delivery is fast and reliable and returning an item - if your feet have miraculously grown during the lockdown - are still as easy as ever.

Our Top Pick: Birkenstock Madrid slide sandals in white | Was £50, Now £35

Amazon | Shop here

Unsurprisingly, Amazon stock a variety of different styles and colours, and often offer discounted rates during their flash sales and deals.

At the moment, Birkenstock - who have their own shop on the site with discounts - are offering up to 30% off, and you can still take advantage of Amazon’s super-speedy delivery.

Our Top Pick: Birkenstock Gizeh Birko-flor Nubuck | Was £50, Now £39.50

Schuh | Shop here

Schuh’s selection isn’t as varied as some of the other retailers but they do stock some rarer colours and vegan options.

Plus, they are offering 20% off using the code TREAT20 on full-price shoes at the moment or, have a browse, to find some special bargains at up to 34% off.

Our Top Pick: Brown Ramses Sandals | Was £50, Now £39.99

John Lewis & Partners | Shop here

John Lewis & Partners caters for everyone’s Birkenstock needs, as they have designs to suit women, men and children.

They stock a whole host of designs, from the bestselling Arizona sandals, double strap scissor toe style as well as the Madrid version and other models in various colours and fabrics too.

Our top pick: Birkenstock Arizona Double Strap Leather Sandals | £42 (Was £85)

Birkenstock Arizona Double Strap Leather Sandals
Birkenstock Arizona Double Strap Leather Sandals