The best new beauty launches to buy in February 2018

There are always plenty of new beauty launches in February. After all, this month boasts the ‘love-liest’ day of the year. Yes, steady yourself for hearts galore and public declarations of love as Valentine’s Day fast approaches.

The good news is that Valentine’s Day brings with it a wealth of divine new fragrances.

Look out for new (seriously Instagrammable) takes on Marc Jacobs’ iconic Daisy and Daisy Dream scents and Miu Miu’s created a new perfume from its first two launches.

That’s not all to get excited about. Top hair styling brand ghd is launching a superior new styling tool halfway through the month. It heats up in 25 seconds and promises frizz-free, undamaged hair.

Jo Malone’s launching a divine new lip product, vegan brand Maria Nila has some fantastic new hair products out and Barry M’s added to its Matte Me Up lip kit line.

We told you the beauty game was strong this month.

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