Attitude 101, empowered by Bentley, returns to celebrate LGBTQ+ trailblazers

Attitude 101
Attitude 101 returns in 2024 to celebrate 101 LGBTQ trailblazers (Image: Attitude)

At a time when meaningful representation is needed more than ever, Attitude 101, empowered by Bentley, returns once more to lead the way.

The list shines a light on 100 LGBTQ+ trailblazers embodying excellence across 10 fields. Some will be familiar, while many others are unsung heroes in industries where their acknowledgment is long overdue.

The list is also led by one Person of the Year, someone whose contribution to our community and beyond over the past year has had a profound impact on the lives of queer people.

The 10 categories, each featuring 10 individuals, are Media & Broadcast, Film, TV, and Music supported by LA Tourism, Science, Technology, Engineering, & Mathematics, Third Sector & Community, Financial & Legal, Fashion, Art & Design, Sport, Travel, Business, and The Future supported by Clifford Chance.

“Only Attitude 101, empowered by Bentley, is all you need to know” – Darren Styles OBE

The full list will be in the Attitude 101 issue – out on Friday 16 January – and will be published online to coincide with a special reception in London to honour those included.

Attitude’s publisher, Darren Styles OBE said: “Attitude subscribes to the maxim ‘You cannot be what you cannot see,’ and our annual list of LGBTQ+ trailblazers exists to platform, and thereby make visible, role models in all walks of life. There are other lists of 50 this or 100 that, but only Attitude 101, empowered by Bentley, is all you need to know.

“Not quite butchers, bakers and candlestick makers, perhaps, but certainly doctors, lawyers and painters, entrepreneurs, scientists and broadcasters, writers, dancers and elite performers in sport. Whatever you dream you might be, your sexuality, gender, age or ethnicity is no barrier to being the happiest and most fulfilled you.”

Wayne Bruce, Bentley’s Chief Communications and D&I Officer, added: “On behalf of Bentley Motors and our BeProud colleague network, we are honoured to once again empower the reveal of Attitude’s list of LGBTQ+ trailblazers who are changing the world today.

“As a 101 year old company intent on becoming a trailblazer, we look forward to congratulating the 101 individuals that already are and celebrating together.”

The Attitude 101 issue will be available from Friday 16 February. Subscribe and order here.

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