Save over £400 on a SNOO Smart Sleeper in this Black Friday deal
Black Friday may have been and gone, but its deals continue all the way into the weekend and into Cyber Monday (2 December).
For new and expecting mums, it is the perfect opportunity to invest in those products you know will make yours and your baby's life much easier.
One product that is seriously well-loved amongst parents is the Snoo Smart Sleeper, a miracle product which can help to transform your baby's sleep. And if you've got this on your wishlist, we have good news: it's been given a hefty discount for Black Friday.
Currently, Snoo has 30% off, making it the biggest sale of the year. There's also up to 75% off Snoo accessories, so it's the time to restock if in need.
We've also rounded up plenty more Black Friday baby deals for you and little one.
SNOO Smart bassinet
SNOO Smart Sleeper Baby Cot
What Is The SNOO Smart Bassinet?
If you're expecting a baby then the thought of sleepless nights might already be keeping you up at night - but there's a bassinet that can help with that.
Leading US paediatrician Dr. Harvey Karp created the SNOO to help soothe babies in their new environment, and to get them to fall asleep again if they wake in the night. But it is more than just a cot, it's a system used from birth that combines swaddling, a gently rocking crib and white noise. These elements all combine to create womb-like conditions which help a baby adjust to their new outside environment.
And you don't just have to use it at bedtime. The SNOO can mimic the comforting, familiar motion that the baby developed in and can keep the soothing rocking movement going 24/7 - even when parents are getting some much needed rest, having a shower, or cooking dinner. Studies have revealed that the cots (usual RRP £1,145) cost a little over £6-a-day when used for the first six months of the baby's life. They can also increase babies' nightly sleep (and yours!) by 1-2 hours.
It does come with a hefty price tag, though. And although a good night's sleep is one of the best things you can fork out on, it's definitely worth making the most of the Black Friday deals to get your hands on the Smart Sleeper at a discounted price, especially as it's a product that generally doesn't go on sale.
How Does The SNOO Bassinet work?
Dr. Harvey Karp told Women's Health: 'In the womb, they're held and rocked 24/7. So to put them in a flat still bed for 12 hours, is sensory deprivation for them. It's really strange, and they don't like it. They've never been on their back. It's strange for babies. It's not natural at all.
'If you rock your baby to sleep, and you put them in a car, then when they get up at two in the morning, they go, "wait, where did you go, come be with me?" In a SNOO, when they wake up, they go back to sleep. If they're hungry they'll wake up all the way, but it's rather like an adult who is on a long aeroplane flight. You fall asleep and you wake up and you look around and you put your head back down. You fall back asleep again. The babies are a lot comfier.
'You've taken away everything that they're used to for sleep, and suddenly you go, "well, why aren't they sleeping?" Well, you just, it's like, you know, if I took away your bed, pillow mattress comforter, you could sleep on the floor, but you're not going to sleep well. And if we take everything away from the baby, they're not going to sleep well.'
When Is Black Friday 2024?
This year, Black Friday took place on Friday 29th November. But savings of over £400 are still live on the viral Smart Sleeper — though we recommend being quick, because the sale won't last much longer.
SHOP THE SNOO BLACK FRIDAY SALE
Keen to stock your nursery up? Happiest Baby (who make the SNOO) are offering savings on some of their other beloved products too, including baby clothes, glam but cosy new mum loungewear, cuddly toys and other accessories.
Take a look at our favourite deals from the much-loved brand:
100% Organic Cotton SNOO Baby Cot Fitted Sheet
Limited Time Offer 100% Organic Cotton SNOO Baby Cot Fitted Sheet
Investing in the SNOO? Don't forget to pick up a couple of sheets that fit the cots, all of which are currently on sale in a variety of patterns. Every detail makes a difference when it comes to getting your baby to sleep, so it helps that these sheets are made from the softest cotton.
100% Organic SNOO Sleep Sack
100% Organic SNOO Sleep Sack
The SNOO sack is specifically designed to be worn by your baby in - you guessed it! - the SNOO bassinet, so we'd recommend buying these two products together. Made with wings that slip onto SNOO's clips to help keep your baby on their back, you'll rest as easy with your baby with the confidence that they're safe, comfortable and sleeping soundly.
Sleepea® 5-Second Baby Swaddle
5-Second Baby Swaddle
You know you can trust Happiest Baby's products and their award-winning swaddle will make sure you're wrapping your baby up perfectly every single time. The patented design is easy to use and comfortable and safe for baby, helping them sleep better and for longer without any stress.
It's available in 13 very cute patterns, so you'll be absolutely spoilt for choice.
The Big Bundle
The Big Bundle
It's always better to be prepared and this bundle, which currently has 35% off means you'll have SNOO fitted sheets and sacks to hand - in case of any accidents.
Available in a variety of colours and patterns the sacks are specially designed to be used in SNOO Smart Sleeper to help babies sleep safer and better.
Everything Dress
Everything Dress
Why not treat yourself to something nice as well as stocking up on the practical items? The Everything Dress from Happiest Baby has been designed to be worn through pregnancy, breastfeeding and postpartum. It's the perfect combination of chic, comfortable, flattering and functional.
Sleep Sack 3-Pack of Sizes
SNOO Sleep Sack 3-Pack of Sizes
With 30% off right now, these sacks come in three sizes, so when your baby grows you'll have a new one to hand. The design, with wings, also attaches to the SNOO, so your baby stays on their back.
Made from soft and cosy 100% organic cotton the sacks come in different colours - including planet and star designs - cute.
Organic Cot Sheets 3 Pack
Organic Baby Cot Sheets 3 Pack
Organic but super soft these sheets will fit into the cot perfectly. Each pack comes with different colours and patterns so you can mix it up.
With 35% off, it's a good time to stock up on the basics.
Snoobie Smart Soother
SNOObie™ Smart Soother
If you don't want to buy the whole bassinet - or need soothing in another room of the house - this white noise machine is magic. As well as soothing sounds, it also acts as a nightlight and sleep trainer to settle your baby and create easy-peasy sleep routines.
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