Ikea to launch plant-based alternative to famous Swedish meatballs
IKEA has announced that from the 3rd August, it will offer a new, more sustainable alternative to the iconic IKEA meatball.
Hege Sæbjørnsen, Country Sustainability Manager, Ikea UK and Ireland, says: "At Ikea, we are committed to having a positive impact on people and the planet.
"In order to reduce the climate footprint of the total Ikea business, including our food business, and make climate-friendly, delicious food available for everyone, we are making sure meat alternatives are an easy, desirable and affordable choice."
"With the new plant ball we can now offer meat lovers a great tasting, more sustainable alternative – without compromising on the Ikea meatball experience that is loved by so many."
Developed with one main purpose – to recreate a meatball without the meat - plant balls have just 4% of the climate footprint of the original meatball, contributing to Ikea's ambition to become climate positive by 2030.