Women are posting makeup-free selfies on social media to send out an important message about accepting your skin problems.
Acne is very common, affecting eight out of 10 people aged between 11 and 30 in the UK.
However, the stigma surrounding acne makes people feel the need to cover it up and can lead to a variety of mental health issues such as depression and anxiety.
An increased number of women have begun forgoing the security of their makeup, spurring a social media movement with the aim of spreading skin and acne positivity.
In October last year, Instagram influencer Chessie King shared her struggle with her 300,000 followers to coincide with World Mental Health Day.
“I was in tears last week about the state my skin was in and went on a rage of picking and squeezing (the worst thing for it) because I was so upset,” she wrote.
“No matter how much I promote body confidence, I still really suffer with bad days BUT sharing it on my Insta stories really helped me realise there are so many of you going through it too.”