A new application that rewards businesses for making their toilets accessible to the public and helps users to find them is being rolled out in a Paris suburb. If everything goes to plan, the ICI Toilettes app could make its way into the capital – right in time for the Olympics.
Public urination is high on the list of critiques of the French capital, along with rats, noise, and people not picking up their dogs’ business. Referred to in France as le pipi sauvage, or "wild peeing", the propensity for public urination – which is technically illegal and mainly male – is explained by many factors, though a lack of available public toilets is a fundamental one.
Over the years, Parisian leaders have proposed a number of innovative solutions but, so far, to no avail. In 2018, for instance, certain arrondissements (districts) introduced bright red, eco-friendly uritrottoirs, public installations whose name was a portmanteau of the French words for “urinal” and “sidewalk”. They were criticised for being too visible and only useful for men, and then vandalised by protesters.
The newest scheme to combat the ongoing problem comes from a start-up from the western city of Nantes called Urban Services.
“But we do hope, with time we can help change the culture.”
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