Trust Me, I'm An Editor—20 Buys That I'm Loving for 2021

Emma Spedding
·9-min read

As an editor at Who What Wear, I typically spend a lot of time looking at new-in products. So every month, I update this story with the pieces that have caught my eye or that I have saved to my wish list. For winter, more than ever, I'm leaning towards classic, quality pieces that feel really elevated and special, but that I can wear for my more low-key 2020 plans.

As several warehouses and stores shuttered this year, the fashion industry faces huge challenges and strains that pose an inevitable threat to businesses. Many of us won't be shopping in the same way this year, but even a like on Instagram or a message of support can provide a boost for these brands. I certainly don't want anyone to feel like they have to buy more right now in a time of such heightened worry, but at the same time, after working in the fashion industry for nine years, I want to support the brands and pieces that I love and treasure.

So whether you're looking to buy, browse, or discover something new, keep scrolling for the autumn winter buys I love and think are worth investing in, from the high street to designer labels.

Buys I Love This Month

Loewe Striped Wool Jacket (£1750)

Ready for spring. Yes I'm trying to be optimistic.

Totême Draped Silk Blouse (£465)

Totême is one of my favourite brand at the moment for elevated staples.

& Other Stories Relaxed Asymmetrical Knit Cardigan (£120)

Is it a jumper? Is it a cardigan? Whatever it is, I love it.

Prada Cleo Spazzolato-Leather Shoulder Bag (£1440)

Ganni Leopard-Print Organic-Cotton Collar (£50)

Loewe Cushion Striped Felt Tote (£950)

COS Tie-Dye Top (£45)

I'm loving second skin tops right now, and this tie-dye print is a beauty.

Mango Multi-Coloured Knit Sweater (£50)

Well played Mango.

Le Monde Beryl Leather Mary Jane Ballet Flats (£355)

These ballet pumps are so soft they're basically slippers.

Missoni Home Yvo Master Moderno Zigzag-Jacquard Throw (£265)

Because I'm spending my evenings huddled under a blanket, I'm tempted to upgrade it to this beauty.

Gucci Women's Mid-Heel Ankle Boot With Horsebit (£970)

I have been admiring these boots for at least five years.

Allsaints Leanne Crop Top (£79)

There is a matching cardigan too.

Missoma Rhodochrosite Gold Mini Pyramid Charm Hoop Earrings (£85)

The pink and gold combination is just so pretty.

Frame Le Jane High-Rise Straight-Leg Jeans (£275)

If you've read our spring summer 2021 trend report, you'll know it's all about a relaxed fit when it comes to denim this year.

Arket Hooded Pile Jacket (£145)

A literal teddy bear fleece which is just what I'm looking for for winter walks.

Who What Wear Off the Shoulder Top (£115)

I love the shape of this neckline.

& Other Stories Long Sculptural Knit Cardigan (£95)

I love the silhouette of this cardigan.

Deiji Studios 03 Short Linen Pyjamas (£130)

Ideal for when you have the heating turned high.

Earlier Shopping Picks

Frankie Shop Vanessa Cotton-Jersey Sweatshirt (£135)

I haven't got into tracksuits yet, but this set might convert me.

Frankie Shop Vanessa Cotton-Jersey Track Pants (£125)

Totême Double-Breasted Belted Alpaca Coat (£1050)

I dream of one day owning a Totême coat.

& Other Stories Fitted Sweetheart Neck Rib Top (£65)

Trust me, this won't be in stock for long.

Arket Veja Venturi Suede Trainers (£140)

I'm not usually a trainers girl, but love the pink, green and beige combo.

Sleeper Feather-Trimmed Crepe De Chine Pajama Set (£245)

This is what I want to be wearing on Christmas Day.

Skims Fits Everybody Triangle Bralette (£35)

Skims has just launched on Net-a-Porter—and I'm tempted by the comfy bralettes.

Aeyde Gwyneth Black/Creamy Nappa (£295)

Camille Charriere has just launched a collaboration with Aeyde, and these loafers are so beautiful.

Acne Studios Checked Fringed Knitted Scarf (£220)

How amazing are these colours?

American Vintage Zabidoo Light Blue Fine-Knit Jumper (£130)

American Vintage creates the cosiest knitwear.

Re/Done Originals 70s Stove Pipe High-Rise Straight-Leg Jeans (£265)

You can't go wrong with a pair of straight-leg jeans like this.

Stand Studio Maria Faux Shearling Coat (£360)

Stand is one of the coolest brands to come out of Copenhagen.

Rotate Birger Christensen Sierra Sequinned Stretch-Tulle Midi Dress (£340)

If like me, you're ready to dress up this December

Loulou Studio Spano Stone Cashmere Jumper (£495)

Loulou Studio is one of my new favourite knitwear labels.

Jil Sander Double-Buckle Leather T-Bar Flats (£580)

These school-esque shoes are going to be popular in 2021.

Monki Mozik Block Jeans (£40)

All of a sudden I'm after a pair of patchwork jeans.

H&M Collared Jacket (£49.99)

This red and burgundy check print feels so festive.

Shrimps Amelia Floral-Print Oversized-Collar Silk Blouse (£295)

My colleague Joy has this top, and it's so beautiful.

Baserange Lhasa Ribbed Organic Cotton-Jersey Wide-Leg Pants (£135)

Loungewear at its best.

& Other Stories Oversized Boxy Shearling Jacket (£135)

I love how oversized this jacket is, meaning you can fit chunky knits underneath.

Tove Celeste Cotton and Silk-Blend Jacquard Maxi Skirt (£325)

This comes with a matching crop top.

Stella McCartney Button-Detailed Striped Alpaca-Blend Sweater (£595)

The best jumper I've seen this year.

Who What Wear A-line Skirt (£112)

I'd wear this with knee-high boots and a cream knit.

Sleeper Black Tie Feather-Trimmed Crepe De Chine Pajama Set (£262)

I would love to wear these throughout December.

Roxanne Assoulin Double Tear Gold-Tone Crystal Earrings (£90)

This green is so beautiful and festive.

Totême Rennes V-Neck Wool-Blend Sweater (£480)

Totême is quite possibly my favourite brand of 2020.

Arket Long Down Puffer Coat (£225)

This is the only item I've bought in the past six months.

Gucci 1955 Horsebit Canvas and Leather Shoulder Bag (£1750)

I love everything about this bag.

Ganni Frilled Seersucker-Gingham Chelsea Collar (£50)

Ganni now sells detachable collars in a number of prints.

Russell and Bromley Front Zip Ankle Boot (£225)

These also come in burgundy and cream.

Topshop Velvet Blazer (£66)

This trouser suit looks so expensive on.

Topshop Green Velvet Flared Wide Leg Trousers (£40)

Dries Van Noten Pillow Small Tartan Wool-Blend Flannel Tote (£440)

Autumn in a handbag.

Barbour + Alexachung Martha Belted Quilted Shell Coat (£249)

I love every coat in the Alexa Chung x Barbour collection.

Cos Wool Mix Knitted Bodysuit (£59)

This would be so useful, I'm considering buying two.

Lulu Guinness Shell Clutch (£195)

Because I miss fun fashion items.

Heist Studios The Polka Dot (£26)

I'm really into these polka dot tights.

Isabel Marant Hacayo Printed Cotton-Blend Jacket (£480)

I'm not usually into such jazzy prints, but there's something about these colours that has me obsessed.

Loulou Studio Ribbed Wool Turtleneck Maxi Dress (£280)

I plan on living in knitted dresses when working from home this winter.

Ganni Zipped Leather Boots (£345)

The zipper detail on the front of these boots has me sold.

Rave Review Upcycled Checked-Wool Top (£445)

Rave Review is one of my favourite new sustainable brands, and I love this tartan fringed beauty.

Mariam Al Sibai Orange Wool Trench Coat (£1000)

This colour is guaranteed to stop people in their tracks.

& Other Stories Western Knee High Leather Boots (£225)

I love every single thing about these boots.

Arket Crinkled Blouse (£59)

This would look amazing with straight-leg blue jeans and loafers.

Free People Esme Set (£248)

I have been on the hunt for a cosy loungewear set, and this is the best I've found.

Missoma Gold Chunky Pirouette Chain Bracelet (£245)

This would be the perfect addition to my collection of chunky gold jewellery.

Ganni Cropped Ribbed-Knit Cardigan (£245)

I have been lusting after a pink Ganni cardigan for the past few years.

Joseph Demry Nappa Leather Dress (£1445)

A dress you can treasure for years.

Mango Hooded Knit Sweater (£50)

Perfect for nights on the sofa as the weather cools.

Ernest Leoty Corset Bodysuit (£140)

Like many, I've started exercising more in 2020, and I love Ernest Leoty's sculpted bodysuits.

Mango Leather High-Leg Boots (£90)

My general rule with boots this year is the chunkier the sole, the better.

Wales Bonner Judah Single-Breasted Denim Jacket (£595)

I'd pair this with a pleated skirt and chunky shoes for all-out back-to-school vibes.

AllSaints Robyn Merino Wool Jumper (£189)

Fringing is a big trend for autumn/winter 2020, and this jumper is an amazing take.

COS Collarless Leather Coat (£490)

This is, hands down, the most beautiful coat I've seen this year.

Stand Studio Wanda Black Padded Clutch (£250)

Why not have a handbag that doubles as a pillow?

& Other Stories Oversized Alpaca Blend Turtleneck Knit Sweater ($85)

The dream cable-knit jumper.

Salvatore Ferragamo Gancio Bit Leather Loafers (£515)

I'm after a pair of classic loafers that can double as slippers, and this preppy pair is high on my list.

Charles Jeffrey Loverboy Art & Logo-Intarsia Merino-Wool Rugby Shirt (£350)

This isn't my typical style, but I adore the bold, graphic print.

Wales Bonner Johnson Wool V-Neck Cardigan (£595)

I love the unlikely colourway of this Wales Bonner cardigan.

Proenza Schouler Glossed-Leather Pumps (£670)

Perfect for that back-to-school feeling that never seems to go away no matter how old you are.

& Other Stories Diamanté Fringe Sweater (£120)

This will liven up any Zoom call.

Arket Quilted Coat (£138)

When it comes to coat trends, I'm personally most taken with the quilted styles.

Prada 30 Logo-Embossed Leather Knee Boots (£1405)

Riding boots are trending for autumn/winter 2020, and these are my dream.

Cold Laundry Jacket (£135)

A Cold Laundry jacket is the next thing I want to buy.

Mango Hooded Cardigan (£80)

This feels like a dressing gown but doesn't look like it—making it perfect for working from home.

Nanushka Arwan Cable-Knit Sweater (£345)

Nanushka is one of my favourite contemporary labels, and I love the loose knit on this jumper.

Totême Annecy Wool and Cashmere-Blend Coat (£800)

Totême releases its Annecy coat every year, and I think it's the perfect winter coat.

Loewe Logo-Tab Gradient Fringed Scarf (£175)

The colours in this scarf are so beautiful.

H&M Single-Breasted Jacket (£35)

I love the matching trousers, too.

Arket Pile Jacket (£138)

Arket is one of my favourite high-street brands, and I love this chunky fleece.

& Other Stories Square Toe Leather Biker Boots (£165)

The rule with boots for 2020 is the chunkier, the better.

Next up, see our guide to the key trends for spring/summer 2019.

This article originally appeared on Who What Wear

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