Dior Homme's creative director Kim Jones has co-designed the brand's upcoming spring/summer 2022 collection with rapper Travis Scott.
The collaboration marks the first time the French luxury fashion house has officially worked with a musician on a full collection, and their designs will be unveiled during a physical presentation at Paris Men's Fashion Week on Friday.
"This unprecedented event represents the first full Dior collection ever created with a musician for the house," Dior said in a statement to WWD.
Sharing a video promoting the collaboration between his label Cactus Jack and Dior, the Astroworld rapper wrote on Instagram on Thursday, "Started and molded in Houston moved to the West , took it Paris (sic). From walking streets to sneaking thru the back of the shows with the gang. To now open the floors with gang. @cactusjack @dior @mrkimjones (mind blown emojis) see u Friday. !!!"
Alongside the same footage, Dior reps wrote, "Get ready for #CactusJackDior, the #DiorSummer22 collection that represents a conversation between @MrKimJones, musical artist @TravisScott and Christian Dior, set to be unveiled in Paris, on Friday, June 25 at 14.30pm CET."
The rapper sparked speculation about the collaboration on Wednesday when he was spotted in Paris wearing a brown heavy-duty work jacket that featured a large Dior logo on the back as well as Cactus Jack branding.
Through his label, Scott has previously teamed up with brands including Nike, Helmut Lang and Bape, while he has appeared in campaigns for labels such as Saint Laurent.
He founded the Cactus Jack Foundation last year and went on to establish a fashion program at The New School's Parsons School of Design in New York.