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Tilda Swinton Stars In New Chanel Paris-Edinburgh Ad Campaign

27 February 2013
Tilda Swinton Stars In New Chanel Paris-Edinburgh Ad Campaign
Tilda Swinton Stars In New Chanel Paris-Edinburgh Ad Campaign

Oscar winning actress Tilda Swinton has landed a new role, as Karl Lagerfeld's new muse. As she is the face of the Paris-Edinburgh collection - the annual Chanel Metiers d’Art collection that was shown back in December at Linlithgow Palace ( the birthplace of Mary Stuart, Queen of Scots). You might remember it as the one where Cara Delevingne, Edie Campbell and Stella Tennant wore tartan.

Tilda Swinton comes from an Anglo-Scots family and with her otherworldly look and porcelain skin she is the perfect cast for Karl's Scottish collection, which was inspired by Mary Queen of Scots. Karl said at the time of the collection: 'I love Mary Queen of Scots and I love Scotland.'

But this isn't the first time Karl has photographed Tilds, as he first shot her when she was filming Orlando, and shot her for his exhibition 'The Little Black Jacket.' For the Chanel shoot he photographed her earlier this month in the Château d’Ecouen, a Renaissance castle near Chantilly, France.

The designer described her to WWD as 'a modern woman, a timeless icon of elegance.' He's a fan then. Karl obviously has a thing for a quirky Brit star as he has previously chosen Alice Dellal and Lily Allen as the face of Chanel. But Tilda isn't the first person that springs to mind when you think of Chanel, not least because she's usually working an androgynous Haider Ackerman suit on the red carpet rather than a frothy ballgown and a camelia brooch. She has, however, been seen on many a Chanel front row and was snapped on the tuileries with Karl back in May at the Chanel 2012/13 Cruise Collection.

What's more, this unexpected twist makes the campaign all the more refreshing. While Dior have bagged the hot new thing in Hollywood (that's Jennifer Lawrence, FYI) for their campaign, we're equally delighted to see Karl backing an older generation Brit. Tilda is without a doubt the muse of the week, as she has already been in the spotlight for starring cast in Bowie's new music video.

Tilda Swinton Stars In New Chanel Paris-Edinburgh Ad Campaign
Tilda Swinton Stars In New Chanel Paris-Edinburgh Ad Campaign

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