TikTok star with 1m followers on how much money she makes from the app

·1-min read
Photo credit: Instagram
Photo credit: Instagram

A TikTok star with over 1million followers has revealed how much money she makes from brand deals and the platform's Creator Fund.

In a new interview with Business Insider, Vi Luong, a 24-year-old who makes hacks videos and films her daily life, touched on how much money having 1.1m followers on the app makes her.

She explained that she makes money both through brand partnerships, as an influencer on Instagram does, and the Creator Fund. The Creator Fund is a scheme set up by TikTok that anyone with over 10,000 followers (and 100k authentic video views in the last 30 days) can join, where you make money back from popular videos.

"Throughout this year, I'd say I've done on average about four to seven [sponsored] deals a month," she told the publication. "Three of those are year-long deals that I have to post about every month."

Luong explained that for one for sponsored TikTok post, at the beginning she was charging between $3,000 to $4,000, but can now charge between $8,000 and $10,000 per sponsored video.

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As for the Creator Fund? Luong said she earns about $150 to $300 a month from the Creator Fund. The figure depends on how often frequently she posts - and how well those posts do.

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