TikTok is obsessed with this ’emotional support’ water bottle — and it’s less than $20

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If you have a TikTok account, there’s a really good chance that you have come across at least one video talking about the Simple Modern Classic Insulated Tumbler.

The hype around this water bottle started a couple of months back when people spotted a few celebs toting it around. Then TikTok influencer Tinx made a video about how supermodels Jasmine Tookes and Sara Sampaio raved about this “adult sippy cup.” After getting one of her own, Tinx said “they underplayed the cup. It literally changed my life.”

After Tinx bought herself one of these tumblers, she started referring to it as her “emotional support” water bottle, and she tends to bring it everywhere (according to her social media). Since then, the creator, who has 1.3 million TikTok followers, has made several videos featuring the bottle, praising it for how cold it keeps your drinks and how nice it is to use.

Simple Modern Classic Insulated Tumbler with Straw (16oz), $18.99 (Orig. $19.99)

Credit: <a href="https://www.intheknow.com/tag/amazon/?utm_source=internallinks&utm_medium=internallinkstransactions&utm_campaign=internallinksamazon" data-ylk="slk:Amazon" class="link rapid-noclick-resp">Amazon</a>
Credit: Amazon

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Tinx says she now has nine of these bottles. And if you search the hashtag #simplemodern on TikTok, you’ll find that it has over 9 million views, and most of the top videos feature the bottle.

The sleek bottle itself is an Amazon No. 1 best seller and has tens of thousands of reviews. It comes in four different sizes and over 25 different colors, including rose gold, navy blue, ombre and more. 

According to the product description, this tumbler is both “walled and vacuum insulated, which keeps your favorite beverage hot or cold for hours.” It’s also durable, thanks to its food-grade 18/8 stainless steel construction. 

Plus, it comes with two different lids: a straw lid and a flip lid. Something important to note is that while the lids are dishwasher safe, the brand recommends handwashing the tumbler’s body to keep it looking its best.

You can snag your own “emotional support” water bottle on Amazon now for less than $20.

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