For any little girls who dream of being plucked from their normal, ordinary lives and catapulted into the ritzy world of fashion, Megan Williams is about to become your new lifespo. A 14-year-old Megan was minding her own business in McDonalds in her home town in Surrey when she was spotted by a model scout and told to get herself to an agency. Fast forward eight years and with seven campaigns for Guess under her belt, catwalks for designer giant’s Ralph Lauren, not to mention gracing the pages of glossies Elle, Glamour, Marie Claire and the swimwear edition of Sports Illustrated, the 5 foot 9.5” beauty is fast becoming fashion’s new sweetheart.
Just recently, we’ve had Lauren Hutton appearing on the catwalk and 88-year-old Baddie Winkle become the face of Missguided. Before that was Joan Didion for Céline, Jessica Lange as the face of Marc Jacobs Beauty and Joni Mitchell’s Saint Laurent campaign.
When Kendal Divarco won a school modelling competition earlier this year, she was flown out to the Green Valley Resort in Las Vegas to take part in a glamorous photoshoot.
It’s another win for diversity as Victoria’s Secret PINK label has just announced it’s first black spokesmodel. Zuri’s appointment marks what is hoped to be another stride forward in the quest for big brands to feature models of different races.
The size positive movement has been busy building a ‘fashion for every body’ campaign for quite some time, but things really seem to have gathered pace on the lead up to LFW. Ahead of London Fashion Week’s start later this afternoon, seven diverse models including plus size model, Iskra Lawrence, and disabled model, Kelly Knox, gathered to protest against the event’s obsession with size zero and calling for models of more shapes, races and sizes to be included in its runway shows. Ranging in size from a size 10 up to size 22, the women holding placards asking for #FashionForEveryBody congregated outside LFW’s, Brewer Street site.
Last year, Jessie Bloemendaal, 20, was just a normal teenager hanging out with her friends and posting selfies online, but fast forward a year and she’s walking the runway for some of the world’s biggest designers and being hailed as one of the breakout stars of NYFW. According to Vogue, it’s Instagram that Jessie can thank for her overnight success after winning a modelling competition with Micha Models run on the social networking site last year. The 20-year-old made her debut modelling haute couture for Valentino’s Spring 2016 collection, going on to walk for Maison Margiela, Iris van Herpen, and Fendi.