The $1.67 trillion global sportswear and athleisure market tends to focus on style and comfort, not on function. That leaves women without sports bras that support them.
We are all in the mood for sports at the moment; getting back into the swing of summer sports with Wimbledon, and with the build up to the Rio Olympics it’s on everyone’s mind - particularly now that we have the weather for it!
Beyoncé’s new athleisure line, Ivy Park, is hitting stores soon, and today we’ve got a peek at the lookbook for the anticipated collection. The line, a joint venture between Bey and Topshop’s Sir Philip Green, is hitting stores this Thursday, April 14, so start getting your wish lists together because you know this stuff is going to sell like hotcakes. Above, check out some images from the lookbook, and get ready to shop the range at Topshop, Nordstrom, and Net-a-Porter.Photos: Courtesy of Ivy ParkFollow us on Instagram, Facebook, and Pinterest for nonstop inspiration delivered fresh to your feed, every day.