Natural skincare brand Pili Ani has unveiled a new line of moisturising lip butters to a host of beauty-obsessed influencers.
Filipina-owned Pili Ani has entered the U.S. lip care market with its latest launch, and the likes of social media stars Sicily Rose, Sophie Fergi, and Indi Star were among those who gave the range their seal of approval at West Hollywood rooftop hangout E.P. & L.P. last week.
Known for the use of hero ingredient pili oil, the brand showed off four new flavoured lip butters; Barely There, Barely Red, Berry, and Chocolat, as well as the untinted lip butter, Mint Pili Lip Butter.
Olya Hill, Brooke Barrows, and Jessica Lesaca were also in attendance.
Founded by mother-daughter duo Rosalina Tan and Mary Jane Ong Tan, Pili Ani is known for its facial oils and moisturising creams packed full of natural ingredients.
It is the only beauty brand in the world that uses pili oil, which is harvested from the pili tree in the Philippines.
Rich in antioxidants, fatty acids and vitamin E, skin superfood pili oil is thought of as "the fountain of youth in a nutshell" to locals thanks to its ability to rejuvenate and revitalise the complexion.