What parents do to make the holidays memorable
Two in three parents have pulled an all-nighter in the spirit of holiday magic. That’s according to a new survey of 2,000 parents of school-aged children that examined the lengths parents will go to make the holidays memorable for their kids and found 66% have stayed up the entire night in a bid to get everything done for the holidays. And the late nights don’t stop there — the average parent estimates they will be staying up past midnight five times this holiday season trying to get all the preparation done. Conducted by Talker Research on behalf of HP, results also showed that the preparation might be even more intense this year than in years past. That’s because over three-quarters (77%) of parents feel pressure to make holidays better than last year.
