If, like us, sustainability and reducing waste are two areas of your life you want to improve on, but don't know where to start, we're here to help.
As makeup fanatics we know the idea of giving up your favourite products is hard, but thankfully you may not have to, as recycling your makeup has just become a whole lot easier.
That is thanks to Maybelline and their truly game-changing recycling programme (the largest in the UK to be exact).
See, they don't just make cracking mascaras.
After discovering that 42% of makeup wearers had no idea how to recycle their products, Maybelline is rolling out a brand new scheme across 1,000 Tesco, Superdrug, Boots and Sainsburys stores.
All you need to do is take the makeup you no longer want and drop it into one of Maybelline's recycling bins and they will do all the hard work for you. Even better, they are accepting any and every brand, not just their own.
To do this, Maybelline has partnered with Terracycle who will collect the bins, separate the products by polymer type, clean and turn them into plastic pellets to be used by manufacturers for a whole variety of products.
Just think, you're old foundation could have a new life as frisbee... (technically I don't know if that's actually true, but you get the idea).
The scheme is part of a bigger L'Oréal initiative to ensure that by 2025 all of their plastic packaging is either recyclable, refillable, rechargeable, or compostable.
To make it easier, here is a list of everything you can and can't drop in a Maybelline recyling bin:
- Compacts and palettes
- Mascaras (including the wand and tube)
- Retractable, or plastic liners and liquid liners
- Lip products including lip gloss and lipstick tubes
- Plastic tubes and bottles such as foundation and concealer
- Glass bottles and cardboard packaging - these should already be including in your curb-side recycling schemes
- Makeup brushes and nail polish isn't being accepted yet
- Neither are aerosols, but it is possible to recycle these in most parts of the UK
To find your nearest recycling station click here.
We get that recycling is complicated, in fact it's actually a lot more complicated than we realised. Here's our list of what you can recycle in your bins at home and what you'll need to bring to your nearest store.
Plastic bottles and tubes
These can be recycled at home, but only if you have thoroughly cleaned them and removed any product residue. If you plastic bottle comes with a pump, your local council will not be able to recycle it, so you must remove it. All labels should also be removed.
Again, as long as it's cleaned and the necessary labels and pumps are removed, these should be collected by your local council.
Palettes, mascara, lipsticks, compacts
Do not make the mistake of throwing these on your recycling bin at home, only Terracycle can properly re-use these items.
It's also worth noting that brands like MAC and Lush offer incentives for you to return their packaging to them. Take 6 empty or unwanted MAC containers back and you'll get a free lipstick of your choice. Take back 5 pieces of Lush packaging and get a free mask, full information here.
Isn't it nice to beat your face with a little less guilt.
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