No Doubt About It—These Are the 28 Best Buys at H&M Right Now

·4-min read

Is it just me, or is H&M nailing it right now? During my latest scroll of its new-in section, my eyes were boggled trying to keep up with top-notch buy after top-notch buy. My liked items skyrocketed in number, and by the time I was finished, I had roughly 30 pieces in my auto-generated wish list. Of course, this is ridiculous—I haven't and would never buy a "haul" of that magnitude. But I swiftly saw that the pieces I liked best tended to fall into one of nine product categories. This realisation is enough for me to summarise that these nine pieces are the best H&M fashion items this season.

What are these nine pieces, you ask? For your viewing and shopping pleasure, I've listed them for you below, section by section, along with the items on my wish list populating it. Perhaps I'm biased, but I think the strongest finds from H&M always err on being classic and timeless, the sort you can pull out of your wardrobe each year and not feel passé. However, with a few on-trend aesthetics thrown in for good measure—here's looking at you, checkerboard prints—it feels like the perfect autumn/winter 2021 capsule.

Scroll on to see the best H&M fashion items to buy right now.


H&M Wool-Blend Coat (£100)

I’m in awe of this chic coat.

H&M Oversized Coats (£70)

I have a coat in this colour already, and it’s always the first one I reach for.

H&M Cashmere-Blend Coat (£150)

You can never go wrong with a camel robe.


H&M Stand-Up Collar Dress (£40)

Pink is still one of the top colour trends this season—and this is precisely how I’d like to wear it.

H&M Flounced-Collared Dress (£30)

The collar on this dress is sublime.

H&M Shirt Dress (£25)

I love the loose silhouette of thus satin shirt dress.


H&M Faux Shearling-Lined Boots (£80)

These feel very The Row.

H&M Leather Boots (£70)

H&M consistently serves up the best affordable leather boots.

H&M Boots (£50)

So much chicer than wellies.


H&M Cable-Knit Jumper (£35)

Three of my favourite words in fashion-speak: cream cable knit.

H&M Knitted Jumper (£20)

No need to buy this knit two sizes up.

H&M Oversized Jumper (£25)

Checkerboard motifs are still trending—if you’ve yet to invest, this knit is an excellent place to start.


H&M Beige Trousers (£25)

Of course, I also love the matching blazer to these trousers.

H&M Wide Trousers (£30)

Such a flattering cut.

H&M Tailored Trousers (£15)

Pinstripes are a classic.


H&M Fine Knit Leggings (£20)

This is nothing short of top-tier.

H&M V-Neck Sweater Vest (£18)

Wear this over an oversized shirt when you’re out and about.

H&M Wide-Leg Joggers (£18)

The only joggers you’ll catch me in are those of the wide-leg variety.


H&M Long Shirt Jacket (£35)

I just know this is going to work hard in my autumn/winter wardrobe.

H&M Light Beige Shacket (£35)

Elevate your shacket by opting for a creamy colourway.

H&M Felted Shacket (£35)

I’ll be taking cues from the model and using this sage shacket to pep up my black clothing.


H&M Wide High Ankle Jeans (£20)

IMO, this is the dream jean cut.

H&M Vintage Straight High Jeans (£18)

The perfect shade of blue.

H&M Slim Mom High Ankle Jeans (£20)

White jeans in winter? This is how to do it.


H&M Oversized Jacket (£35)

Off the top of my head, I can already think of five outfits I’ll wear this with.

H&M Relaxed-Fit Jacket (£100)

Because every wardrobe should have at least one black blazer.

H&M Oversized Jacket (£35)

And a beige one, for that matter.

Next Up: This Is My Secret to Finding Expensive-Looking Pieces on the High Street

This article originally appeared on Who What Wear

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