Missoma's Black Friday Sale Is Approaching, Here's What You Need To Know

missoma black friday sale 2022
What To Expect From Missoma's Black Friday Sale.

Missoma's Black Friday sale is nearly here for 2022 and it's one of the few that ELLE editors are bookmarking.

Not only does Missoma count the likes of Gigi and Bella Hadid, Dua Lipa, Kendall Jenner and the Duchess of Cambridge among it fans, it's also one of the OG demi-fine brands. In fact, along with Monica Vinader (which incidentally is also having a mega sale very soon), the brand basically handedly invented the UK's demi-fine market.

Missoma rarely marks down new-season pieces or dishes out promo codes. Until Black Friday, that is, when it tends to knock around 20-25% off everything on site. As if you needed more of a reason to bookmark the site and set up a Google alert...


From the coveted Harris Reed collaboration and Lucy Williams' iconic collection (which is re-launching in silver tones this week), through to mainstays like Missoma Icons, it always pays to invest in quality Missoma jewellery that'll transcend trends.

Missoma recently launched an archive collection, a celebration of the brand's most-loved pieces, which we are betting will also be discounted come November. ELLE UK shared this news in an exclusive interview with the brand's founder Marisa Hordern this summer, alongside a throwback picture from our cover shoot with JLo wearing the OG Hot Rox hoops in 2008 (yes, we've been fans of the brand for a good 15 years, people).

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Feeling overwhelmed? Don't be, we're laying down the discount-navigating law in our helpful guide to Missoma's Black Friday 2022 sale. You are most welcome.

What to buy in Missoma's Black Friday Sale:

Missoma's Black Friday Sustainability Pledge:

There’s also a more conscious reason to shop Missoma this Black Friday, with the brand moving forward with their goal to plant 1 million trees by 2026.

To offset the conspicuous consumerism, Missoma has partnered with charity TreeSisters every Black Friday since they launched e-tail – and we're hoping for much of the same in November 2022. For the past four years, one tree has been planted for every order made, ensuring the sale gives back as much as it can. TreeSisters is a nonprofit organisation which exists to prompt collective responsibility for planetary restoration with a focus on empowering women and tropical reforestation.

‘Before sustainability became a byword and a must-have, we started planting trees to offset carbon emissions with the female-founded company Tree Sisters,' Marisa Hordern, Missoma's founder tells ELLE UK. Today Missoma has planted approximately 250,000 trees, and, what's more, she adds: 'Missoma is carbon neutral on deliveries and returns, which we track in real time.'

When is Black Friday 2022?

Black Friday falls on the last Friday of November every year. For 2022 that's the 25 of the month.

Does Missoma take part in Black Friday?

For the past five years, Missoma has offered its customers a generous Black Friday discount, so we are hoping 2022 will be no different.

What even is Black Friday?

If you've been hiding under a rock/are new to the biggest shopping event of the year that is Black Friday, let us enlighten you real quick.

Black Friday was originally an American holiday, thought to be kick-started by department store Macy’s in the 1930s. The annual event didn't get its name until later on, when it grew in popularity during the 1980s.

It wasn't until decades later, in 2010, that the UK started cashing in on the shopping event. First up, Amazon: the e-tailer began offering customers online discounts and deals on the same day as the sales in the US. Fast forward to 2022, and Black Friday is basically bigger than Boxing Day sales, with most high street and even some luxury stores taking part.

What's the deal with Missoma's Black Friday shipping?

One of Missoma's main priorities is being kinder to the environment, so it tend to do blanket sales rather than staggered clearance mark-downs to make things easier for customers and prevent multiple orders being shipped out.

The brand is pretty generous when it comes to delivery, too: standard shipping is free for all orders and takes just 2-3 working days. If you need your jewellery faster, you can opt for next day delivery for a £5 free or spend £75 to get it for free.

If you live in London and you're hella impatient, you can pay £12 to nab same day delivery on your Black Friday spoils.

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