Michelle Obama's Oscars dress was airbrushed in Iran to give her sleeves and a high neckline.
The First Lady of the USA wore a stunning sleeveless, silver Naeem Khan dress to announce Argo as the winner of Best Picture at the Academy Awards on Sunday.
But the gown was too much for strict Iranian rules on the portrayal of women in the media and semi-official news agency Fars made the decision to add sleeves and a high neck using image touch-up software.
Michelle's appearance is the first time a First Lady has appeared at the Oscars. Via a video link from the White House, she praised the work of the film industry before presenting, with the help of Jack Nicholson, the award for Best Picture.
In Iran, rules state that images of Iranian women on TV must show them wearing a hijab the covers their hair, arms and legs.
But the rules are more relaxed for foreigners, who may be seen without a hijab. Though, as Michelle's dress's additions show, only to a point.
[Related: Helen Hunt goes for H&M at Oscars 2013]
The fact that Michelle was announcing the honouring of Argo, a film based on a CIA mission in the 1979 to extract US security personnel from Iran during the Iran Hostage Crisis, probably didn't help matters either.
The movie has been criticised by some in Iran and for being 'anti-Iranian' and there are plans afoot to release a retaliation film that shows their side of events.
Mohammed Hosseini, Iran's Culture Minister, said that the film 'distorted history' for propaganda purposes.