This is how Laura Whitmore looks after her hair during winter

Photo credit: Laura Whitmore
Photo credit: Laura Whitmore

You might not know it but as the temperature outdoors begins to plummet, your hair might be feeling the brunt of it. During winter, it’s pretty common for your hair to feel quite dry, leaving it more prone to breakage. And that's before it's exposed to aggressive central heating.

Of course, celebs manage to keep their locks looking as glossy and healthy as ever during this time of year. So, what are they doing to counteract the damage caused by the contrasting cold weather and harsh indoor heating?

One person that’s always rocking good hair is Laura Whitmore. The presenter’s sleek blonde hair has become somewhat part of her signature look – but she swears it doesn’t need to take up all your time.

“There are definitely some products that help to just get you through a few days with minimal effort, like dry shampoo,” Laura tells Cosmopolitan UK. “I'm super busy with work and family life at the moment, so sometimes, being able to just wash your hair and dry it can completely change my mood.

“But if I do get a little bit of me time, I love to wash my hair and treat it with masks and oils during this time of year,” she says. However, aware that these heavier formulas can weigh down your hair and cause it to go greasy quicker, Laura stresses that it’s important not to “overdose” your hair.

She adds that you need to ensure you’re giving your masks and oils enough time to work their magic – if they aren’t left on for long enough, these formulas won’t be able to penetrate the hair shaft effectively: “If I’m running short on time, I'll stick a little bit of hair product in my hair, hide it in a topknot and go to bed.”

While additional hair treatments help to leave Laura’s hair feeling smoother and sleeker, she still likes to add some kind of styling for a more polished finish – something she says she practised more and more during lockdown.

“Back then, I was actually recording television from home, like Celebrity Juice and Gogglebox – but with no hair and makeup artists,” she remembers. “Suddenly, I was left to my own devices.

“Outside of work, a lot of my hair-related memories go back to when I was around 16 or 17 years old. Back then, it was a trend in Ireland to iron your hair – which is probably the worst thing you could ever do. But now, we've thankfully got these great tools that have gentler heat control settings, which I always use.”

Inspired to rejig some things in your routine? Here are some of our favourite gentler go-to formulas and tools…

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