Kylie Jenner fans are calling her out for using a filter while promoting beauty products

·1-min read
Photo credit: Instagram /Kylie Jenner
Photo credit: Instagram /Kylie Jenner

Kylie Jenner has been on the receiving end of criticism from fans after using a filter on new Instagram post, promoting beauty products.

The Keeping Up With The Kardashians star took to social media yesterday [1 August] to announce Kylie Cosmetics will now be available at Ulta.com. "My new clean and vegan @kyliecosmetics products are officially available at @ultabeauty stores across the country and online at Ulta.com today!" she told her 254million followers.

Many fans were super excited about the announcement, with one writing, "Woohoo!! 👏👏" and another adding, "🔥🔥🔥🔥🔥" Someone else put, "Wowwwww💜 [sic]"

But others weren't sure why she'd chosen to use a filter on something promoting her beauty products. "You still need the filter?" one person wrote, while someone else put, "If her products are so damn good why she needs to use filters? I'm just wondering....."

Someone else suggested, "Seriously lol, you make promo for your makeup with a filter on top?" and "WHY SHE WEARING A FILTER 😂"

You do you, Kylie!


The 23-year-old recently went public with her rekindled relationship with Travis Scott, who she shares daughter Stormi Webster with. The trio made a red carpet appearance in New York on 15 June, before making it official on Instagram. Since then, fans have been loving calling them 'mom and dad' again.

We have reached out to Kylie Jenner for comment.

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